Welcome to ** Colleen Mandato's "All-Business" Newsletter!

January 16, 2002

If you received this from a friend and would like to subscribe:
just send an e-mail to:

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Today's Issue Includes:

** Notes from Colleen @}-->-->-------

** RESOURCE: " How to Get Your URL on AMAZON.com -- FREE ! "

** ARTICLE: ""The Story of the Hypnotic Writing Monkey"
by Joe Vitale

** RESOURCE: Help People Find Your Site - Even if They Misspell!

** RESOURCE: "Find Out the Going Rate for Clicks!"

** QUICK TIP : "Watch out for Yahoo's recurring fees"

** RECOMMEND EZINES

** QUOTE OF THE WEEK : " You are not here merely to make a living.... "


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*** Notes from Colleen @}-->-->-------

Thank you for reading "All-Business"!
We now have 3292 friends and subscribers ...(^;^) Thanks! (^;^)

It's hard to believe that we are so far into the new year already....
but I've been told that "time flies by fast when you are old"
-- and according to my kids, I'm older than dirt! :)

Thanks to Joe Vitale for his great article on
writing techniques that anyone can benefit from.

Whether you write articles, sales letters
or just copy for your website,
you'll find some excellent ideas in Joe's article.

Our RESOURCES this time
can help you direct people to your website
in some very unique ways!
Check them out!

If you know anyone that could benefit from some of the ideas and
resources here -- Please forward this issue on to them....

(^;^) Thanks! (^;^) ...for being a part of "All-Business"....

Warm regards from sunny Phoenix, AZ....
Colleen @}-->-->--------

PS. Do you LOVE Auctions?
Check out the action here! Register FREE!
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~~~~~ Maximizing your screen makes this easiest to read!

~~~~~You might want to print out this issue for long term use...
and thank you for choosing to spend your time with us...


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**RESOURCE --

"How to Get your URL on AMAZON.com "

http://Amazon.com is a great place for book buyers
to learn about topics that interest them.

Did you know that when you post a REVIEW
of any book that Amazon sells,
you can add your name and website url to your review?

So - if your business is selling Pet items, for instance,
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and get some FREE Publicity
for your own site at the same time!

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**ARTICLE -- "The Story of the Hypnotic Writing Monkey"

by Joe
Vitale

A monkey could use this material to write a riveting sales
letter, ad, or email message.

The only condition is the monkey needs to be able to read.

I'll prove it to you.

Right now I have no idea how to write this article for Larry on
"How to Easily Use This Material to Get Gloriously Rich."

So, in this case, I'm the monkey.

Now follow my path....

I grab this material and flip through it -- which is what I'm
doing right now -- and I spot a phrase...

"You don't realize it, but in the next few minutes you're going
to learn..."

I add to that phrase something my monkey mind gives me, "...how
to get people to do your bidding by using this amazing
collection of hypnotic materials."

I now have this: "You don't realize it, but in the next few
minutes you're going to learn how to get people to do your
bidding by using this amazing collection of hypnotic materials."

There, I just wrote a good line. Any monkey could do it, as long
as said monkey can type.

If you're like me, you'll probably want another example.

Stop! Did you notice that "If you're like me..." is one of
Larry's hypnotic lines? It is. It's in this book. My monkey mind
found it and used it.

And "Stop!" is from his book, too. I saw it and tossed it into
the above paragraph. Made you look, didn't it?

Here's a fact for you: Any man, woman, child or monkey can flip
through these pages and find words, phrases, and complete
sentences to help them lead and control the minds of their
readers.

Hey! Did you catch what I did? The phrase "Here's a fact for
you..." is also from Larry's collection. It's a way to assume
logic without having any. It works.

And did you notice that "Hey!" grabbed your mind?

It, too, is from this collection. It's a powerful yet simple
tool for practically yelling out your reader's name in a crowded
room. It GRABS attention.

Are you beginning to see how you can use this material?

Think about making use of this collection of hypnotic material
and you'll begin to feel real power.

And did you notice that "Think about making use of..." is yet
another golden nugget from Larry's book?

Yes, a monkey with typing and reading skills just might be able
to write a good letter with this amazing collection of tried and
true hypnotic words and phrases.

But more importantly, since YOU are smarter than any monkey, by
the time you finish reading this material you will be able to
take these words and phrases and weave them into hypnotic
letters and ads that get people to act on your commands and
suggestions.

Stop! Note "by the time you finish reading..." is ALSO from
Larry's priceless bag of tricks!

Can you see why I'm so excited!

As you study every word of this book you will become amazed at
how easy it will be for you to start writing your own hypnotic
material.

(I can't resist. "As you study every word of this book you will
become..." is also swiped from Larry's collection. This is
becoming way too easy.)

But let me confess something:

(Yes. "Let me confess..." is a hypnotic phrase.)

When Larry wrote to me and said he compiled this material, I was
angry.

("I was angry..." is from this collection, too.)

I wanted to be the author of these gems. I even offered to help
add more gems to the package if Larry would let me be co-author.
He agreed, but I could barely think of anything to add! Larry
already did the work---and did it very well!

The further you read into this collection, the more you will
realize why professional copywriters always have "swipe files."
They use them for inspiration. In this case, Larry has done ALL
the leg work for you.

("The further you read into this..." is from his swipe file.)

Remember when you were in high school, and you cheated to get a
passing grade? Admit it. You did, at least once. Well, this
collection is your cheat-cheat.

("Remember when you were in high school..." is swiped from this
book, too. Do you see how easy it is to write with this
collection at hand? It's so easy I feel silly accepting money
for writing material like this for clients. But not THAT silly.)

Have you noticed yet that I began with no idea of how to write
this article and now, with the help of Larry's collection, have
written a very interesting and maybe even hypnotic piece?

("Have you noticed yet that..." is from this fantastic swipe
file, too.)

So here you are. You're holding dynamite. Do you light it and
throw it in a field to watch the dirt blow up, or do you light
it and throw it where you know lay hidden gold?

FACT: The choice is yours. Use this material wisely.

("FACT" is swiped, too.)

Go forth and profit.
---------------------

Joe Vitale is recognized by many to be one of the greatest
living copywriters. His latest project, the Hypnotic Writer's
Swipe File is a collection of over 1,550 copywriting gems that
took him years to compile. This is his personal swipe file that
he uses to create world famous sales letters responsible for
generating millions and millions of dollars of revenue. Click
here to learn more.
http://www.roibot.com/r_hwsf.cgi?IM7197_hwsftbaptext2


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=================================================


** RESOURCE --

Help People Find Your Site - Even if They Misspell!
EASY WAY TO CREATE SEARCHABLE TYPOS

If you are hoping that people will find your site
from search engines --
don't forget just how easy it is
to make Spelling Mistakes!

Since we all mistype now and then
it makes sense to add
various typos to your keywords meta tags.

But how do you mis-spell "ebooks" or "business"?

Here is a tool that can help you to mis-spell anything!

http://www.searchspell.com/typo/


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** RESOURCE --

"Find Out the Going Rate for Clicks!"

http://www.compareyourclicks.com/

This is a FREE tool.

Just
type one of your key search words here
and in a flash it will tell you
just what people are paying right now
for that particular search term
on nine of the best pay per click search engines! Neat!




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=================================================



** QUICK TIP --

" Watch out for Yahoo's Recurring Fees! "

If you have PAID -- or are even THINKING ABOUT PAYING --
to have your website included in the Yahoo Directory,
you may want to take special notice of this:

"If your web site is accepted for inclusion in the Directory as part of
Yahoo! Express on or after December 28, 2001, then your web site's
continued
inclusion in the Directory will be subject to additional review each year
and you agree that your credit card will be charged the Recurring Annual
Fee. Subject to Section 1.3 above, the current applicable Recurring Annual
Fee is US $299 for web sites which do not offer adult content..."



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Inspirational articles, Spiritual Outlook, Positive Direction
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
*** All-Business Quote of the Week!
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

"You are not here merely to make a living.

You are here in order to
enable the world to live more amply,
with greater vision,
with a finer spirit
of hope and achievement.

You are here to enrich the world,
and you impoverish yourself
if you forget the errand.'

--Woodrow Wilson


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~


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Well, friends, that's it for this time!

Please forward this issue -- in it's entirety, please --
to three of your friends and associates.

Special thanks to the new folks that joined us recently --
I certainly appreciate your trust!

Feedback is very much appreciated.
Please send your comments, questions and ideas to:
august12@... (Colleen Mandato)


Have a great week! Colleen @}-->-->--------


PS. If you feel you get benefits
from the articles and resources of All-Business,
I'd consider it a great favor if you go to

http://keyquest.com/ebay.html

and simply register there.

No cost, no obligation -- but a great favor for us.

Many thanks! (^;^)

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