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CREATIVE SMALL BIZ

Turn your talent into a flourishing business.

For freelance writers and other creative professionals.

Published monthly, on the 15th of each month.

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Issue 112: December 8 , 2005


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*** BLOG ***

Angela Booth's Writing Blog:

http://copywriter.typepad.com/copywriter/

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(For instructions to join or leave the ezine's mailing list,
scroll to the end.)
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In this issue:

* EDITORIAL: THE NEW WEB BOOM - IT'S 1999 AGAIN

* ARTICLE: PERSONAL VISIBILITY: HOW TO TAKE CHARGE AND CREATE
BUZZ FOR YOURSELF OR YOUR BUSINESS



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=> EDITORIAL: THE NEW WEB BOOM - IT'S 1999 AGAIN


The holiday season is on us! It's hard to believe that in a
few short weeks it will be 2006.

What have you accomplished in 2005? Possibly, like me, you're a
bit disappointed because you didn't achieve as much as you hoped
you would. Make an early New Year's resolution now to clear the
decks after the holidays and get down to work in your own
business.

Set some money goals, as well as some achievement goals. It's
easy to forget that you need to pay the bills: you can't just do
the work for love alone, although love always helps. :-)

This month's article "Personal Visibility: How To Take Charge And
Create Buzz For Yourself Or Your Business" will give you some
ideas to kickstart your business in 2006.

BTW, I've created a new ezine Write For Cash.


==> New (free) marketing ezine Write For Cash

Write For Cash is for writers, marketers, entrepreneurs and
anyone who wants to be a part of the new Internet boom. Yes, it
looks as if we're in for a replay of 1999, but this time I don't
think we'll see a bubble, I think the online world is maturing,
so that it's both possible and easy to build your own successful
Internet business.

Sign up for Write For Cash here:

http://angelabooth.com/Write%20Online%20Cash/WFC%20Ezine/page0
.html


(You may need to copy and paste the URL if your mail program
splits it.)


Although Write For Cash is an add-on to my ebook Writing For
Online Cash: Turn Your Words Into Instant Gold, you don't need to
buy or read the book to subscribe to the new ezine.

If you're a Pro Write subscriber, the ebook is called Writing to
Sell in the Internet Age; it's free for subscribers, download it
from the members area.


This is our final issue for 2005. Have a happy, safe and joyous
holiday season. See you in 2006!


Hugs from Angela and Birgitt and everyone at Digital-e and Pro
Write.


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=> ARTICLE: PERSONAL VISIBILITY: HOW TO TAKE CHARGE AND CREATE
BUZZ FOR YOURSELF OR YOUR BUSINESS By Regina Barr



Personal visibility is critical for success no matter what
business arena you work in. Many women make the mistake that if
they work hard and do good work, that they will be recognized for
their efforts. This is just not so.

Take a look around you at the people who seem to buzz with
success, no matter what they do or what they touch. These are the
people you read about in the paper and who seem to be at all of
the right networking events and know all of the right people.
They are also the people who are in demand to speak at events and
whose articles appear in your local paper.

What do these men or women know that you don't? They have
mastered the art of personal visibility. I spoke with a woman
that fits this description shortly after she had signed on to do
her own radio show with a local station. I asked her what her
secret of success was in terms of personal visibility. The main
thing she told me was that you can't sit back and wait for
visibility. Instead, you have to go out and find it.

Here are some practical tips you can use:

1. Send News Releases: Send out a news release for anything
noteworthy that you might do. Signed a new client? Appointed to a
new board position? Remember, local papers are often searching
for stories with a local angle. Be sure to include a photo.

2. Write Articles or Editorials: This is a great way to become
recognized as an expert in your field. Remember to develop
relationships with your local editors. Contact them with your
ideas and help them when they are looking for resources.

3. Speak at local events: Many chambers of commerce, professional
organizations and other non-profit organizations look for local
speakers knowledgeable on a range of topics. Find the
organizations that might be interested in your area of expertise
and get on a panel or facilitate a program for them.

4. Allow reporters to interview and quote you: Reporters are
always looking for third parties to corroborate or refute
information that they include in their stories. Many women do not
like to be quoted because they fear that their words will be
misconstrued or misrepresented. Women need to get over this fear
and make themselves more available to be quoted in public. This
serves to position you as an expert in your field and gets your
name into the public eye.

5. Volunteer for visible projects or committees: This can be
either internally at your organization or externally within your
community. Then use this opportunity to advantage by using tips
1-4 above.

6. Get nominated for an award or recognition list: Typically
women sit back and wait to be nominated by someone. However, if
there is an award or recognition that you think you are worthy
of, let someone know that you are deserving and ask if they would
be willing to nominate you. Even if you don't win, you will still
receive visibility.

7. Teach a college class or seminar: This allows you to get out
in front of your peers or a target audience that you are
interested in getting exposure from. This not only gives you
visibility but may also provide you with your next business
referral or job opportunity.

These are just a few ideas. If you have other ideas, we'd love to
hear about them. Email them to us at info@... and we
will share them in next month's newsletter.

In the meantime, remember, to get ahead in business you need to
take charge of your own visibility. For those that do, the
possibilities for success are endless.


Regina Barr is a business consultant with a passion for helping
companies develop their full potential by focusing on their most
valuable asset: their people. For more information on her
programs and services, check out her website,
http://www.RedLadder.com and sign up for her free email
newsletter, Developing People...Inspiring Success.




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