Free Start Up vs. Kit Requirement

Some people won't join a company unless it's free to join. To be
very blunt, you're better off without them on your team. These
people are what some might call freebie seekers. Not that there is
necessarily anything wrong with this. We all love a freebie, right?
However, this really isn't something you need on your team. Why you
ask?

When someone isn't required to invest at least a little bit of
money, then they're also not required to put any thought into it
either. I mean after all it's free, what's the loss? Since there's
no need to invest any money, there isn't any. So they jump in head
first without learning anything more than the "free sign up" only to
find out later that the company isn't a fit after all. And think
about this ... How many free companies have you joined simply for
the discount? When you join a company for the discount, you really
don't have any interest in marketing the business at all, do you?
Now keep in mind, this isn't always true. Not by any means.

It's been my experience that when people are required to put a
little money into it, they're more likely to actually think about it
before they join. They will likely read all the fine print of
becoming a consultant. Hopefully they'll actually make a purchase to
test the ordering process, the shipping costs and time, the quality
of the product and most importantly do a little research to see the
marketability in their area. In other words, are they going to be
able to sell this product in their area? How many other people are
selling the same product or something similar?

Another point to keep in mind is that there is now an investment.
They at least want to make that money back, right? There's more than
likely a spouse or other family member who is going to expect them
to at least give it a good try because there is now an investment.

Most companies offer start up kits that are perfect to give your
business a jumpstart including some of their best sellers, samples,
brochures, catalogs etc etc. Of course what each company offers is
different but for the most part, this is generally what is included.
Some companies have expensive start ups. However, most companies
offer these products as greatly reduced prices making it very
affordable to start your own business.

With that said, it brings me to my next thought. If your prospects
can't afford an inexpensive start up kit, they may want to consider
getting a j.o.b first and start their new business on the side. It
takes time and money before your business will start making
business. Against the popular belief, your business cannot survive
on free advertising/promotion methods alone. You're going to have to
invest some kind of money at some point. At the very least, you need
business cards and catalogs. That list itself, can be longer
however, you can at least get a small start there.

So to wrap up a long story, having a business that requires recruits
to pay to start is not a bad thing. Happy recruiting!

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Kara Kelso & Anita DeFrank, owners of DirectSalesHelpers.com strive
to help women succeed in direct sales. For additional help with your
direct sales business, visit http://www.directsaleshelpers.com