Are You Tracking?

The first sale off your website comes in. You're so excited,
everyone you know hears about it. Before you know you see another,
and another. When you are asked where the visitor came from, you may
shrug and think it's unimportant. What matters is you got paid,
right?

WRONG.

One of the most important aspects of business is knowing what makes
you sales and what doesn't. You end up wasting time and money
repeating actions that don't make you money. If you knew where those
visitors were coming from, then you could duplicate the efforts in
that specific area.

Let's put this way. Say you run 10 ads in different places, each
costing you $5 each. You make 10 sales from all those ads. To
duplicate those results without tracking, you'd have to spend
another $50. But if you tracked those visitors you would only spend
more money on the ads that worked.

The same goes with other forms of advertising. Let's say you visit 5
message boards every day as your main method of advertising (which
we don't recommend by the way). It brings you 5 sales a week. If you
track your visitors you can easily see which message board is
bringing the traffic, cutting the time you spend on message boards
down to maybe 2 or 3 a day instead.

So what can you do to track your visitors?

Simply set up a stat tracker of some kind on your website. And yes,
even if you are given a rep website from your company, you NEED a
website. This is one of the reasons why you do. We can't stress this
enough. Your online business will be VERY limited without your own
website.

Tracking is very important to any online business. It doesn't
matter what type of business you run, you absolutely need to know
where your visitors are coming from to increase your sales.

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Kara Kelso & Anita DeFrank, owners of DirectSalesHelpers.com strive
to help women succeed in direct sales. For additional help with your
direct sales business, visit http://www.directsaleshelpers.com