Hi John, Thanks for the great reply. I fully agree with you, yet allow me to play "devil's advocate" here and make some statements in order to challenge the ...
Enter your vote today! A new poll has been created for the ILPM group: Where in the world are you located? (This information will be used for conducting...
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Jan 11, 2004 8:39 am
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Hi All, Please answer the "Where in the world are you located?" poll. This information will be used for the purpose of conducting future networking and ...
I have added a new template to the Product Manager's Toolkit (PMTK). This short template deals with writing a Corporate Mission Statement. An updated PMTK...
Consumer Electronics Show (CES), January 2004, Gerard Kleisterlee, CEO Philips NV: * “30 percent of all recently introduced home networking products sold ...
Hi all, Can anyone recommend a good template for product description that is to be incorporated into a business plan? I have a customer that is at that stage...
Hi Anat, I use a product backgrounder template as an addendum to a business plan. Attached is the template I use. Thanks, Gabriel Steinhardt ... From: Anat...
I have added a new template to the Product Manager's Toolkit (PMTK). Completing the set of value documents in PMTK is this template which deals with writing a...
From the internet: Jay Abraham is the recognized King of Marketing worldwide. When he isn’t booked solid (which he usually is, you can buy an hour of his...
I'm new to this forum. After the message posted yesterday by Gabi, I tried to open the files in the PMTK folder and can't. An error message appears: "There...
Hi Gloria, All files in the PMTK evaluation package are in Adobe PDF format. If you are unable to view the documents then you probably have an old version of ...
Hi all, I am also a member of a different group where the question of "how long should a Company Profile be" came up. The ORIGINAL QUESTION was posted as such:...
In my opinion and experience, the key to writing a proper company profile hinges on the amount of information you have. If you have ALL necessary information...
It depends... It is all copywriting if you are given the raw materials, but how about the v-word? Most companies don't have a vision/mission statement, and if...
Anat - Probably the best answer is to break the project into phases: a: Prerequisites - receipt of a list of materials, after which b: Content - the profile...
I have added a new template to the Product Manager's Toolkit (PMTK). The "Management by Objectives" (MBO) template is one I had used extensively in the past....
MessageGabi - Very interesting template. I miss the use of quantitative metrics. Or is it enough to just provide qualitative, subjective information. Gloria ...
Hi Gloria, Please elaborate where you are missing quantitative metrics and where to provide the subjective information? Thanks, --Gabi ... From: Gloria G....
MessageAll samples are activity oriented. There is no use of numbers for strategic or tactical objectives - either connected to meeting sales drive, revenue...
All samples are activity oriented. There is no use of numbers for strategic or tactical objectives - either connected to meeting sales drive, revenue...
Those interested in learning more on product planning should take a look at a newly released and very well-written white paper from deadline software. Deadline...
Messagesome areas of overlap or gray areas between the two disciplines: competitive analysis, pricing, collateral (like who is responsible for content of the...
One area of difference is that product management is centralized and is near (in every way, although not necessarily geographically) the development ...
Well, I tend to agree with what Shimon & Gloria have already addressed. I believe that the overlap is derived from the client-focused solution approach. While...
Is there anyone who thinks there is no overlap and that product management and product marketing are collaborative activities, yet distinctly different ...