Envelope-to: shel@...
X-Modus-BlackList: terry@...=OK
Date: Mon, 18 Sep 2006 10:56:29 -0700
To: "Shel Horowitz" <shel@...>
From: terry@...
Subject: PMA's Publishing University Online Premiers this Week
X-RecID: PMA1103
Dear Shel,
We are excited to offer this new online learning tool, the PMA
Publishing University Online.
Our premier event is this Wednesday. September 20th with Jonathan
Kirsch. Jonathan consistently receives the highest ratings in our
feedback survey after the annual PMA Publishing University.
To register for the event below, visit the PMA homepage and follow
the instructions at http://www.pma-online.org
How to Build a Better Book Contract
During this session, you will learn the important factors in building
a better book contract from Jonathan Kirsch, the Association's
counsel since its inception. As an author, a columnist, broadcaster,
adjunct professor as well as a publishing law attorney, Jonathan
brings special insight into this subject.
Specifically he will cover the following areas:
- Five clauses that MUST appear in every book contract.
- The perils of using someone else's contract form, and how to avoid them.
- "Plain English" vs. "Legalese," and why simpler is not always better.
- "Stealth" contracts and how to avoid taking legal risks and
obligations without knowing it.
- Why book contracts do not last forever.
- What to do with a book after it is signed.
Fee for members to attend $49.
About the Speaker: Jonathan Kirsch is the Association's counsel and
has been since its inception. He is the author of God Against the
Gods: The History of the War Between Monotheism and Polytheism
(Viking 2004) and nine other books, including the national
best-seller The Harlot by the Side of the Road: Forbidden Tales of
the Bible (Ballantine). Kirsch is also a book columnist for the Los
Angeles Times, a broadcaster for NPR affiliates KCRW-FM and KPCC-FM
in Southern California, an Adjunct Professor on the faculty of New
York University, and an attorney specializing in publishing law and
intellectual property in Los Angeles.
If you have any questions, or I can help in any way, please let me know,
Terry
--
Terry Nathan
Director
PMA, the Independent Book Publishers Association
627 Aviation Way
Manhattan Beach, CA 90266
Tel 310.372.2732
Fax 310.374.3342
Email: terry@...
http://www.pma-online.org
--
_________________________________________________
Shel Horowitz - 413-586-2388/800-683-WORD shel@...
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