The Marketing Operations Cross-Company Alliance (MOCCA) is a community for sharing practical experience between Marketing Operations professionals in technology companies. MOCCA aims to create both professional development for members and development of the marketing operations profession. MOCCA provides as exchange forum for real-world ideas, solutions, and best practices.

Our goals

• Create an engaged membership of marketing operations professionals
• Provide relevant information for MOCCA members via meetings, SIGs, content development, peer consultations, and research
• Become a “go to” source for impartial industry advice on marketing operations issues and trends for the media and analysts
• Aggregate and provide insight into cross-company best practices
• Raise the profile of the marketing operations profession and give a forum to MOCCA members to share their knowledge and experience