Cision? Burrelle's Luce? Vocus? Which company do you recommend for media monitoring and maintaining media lists?...
11
prpligroup
Mar 6, 2008 3:40 am
Are you using social media? Are you using it to work with colleagues or partners to your business? Do you use sites like Youtube to promote your business? What...
12
prpligroup
Mar 6, 2008 3:47 am
Do you use any kind of outside source for distributing your press releases (i.e. PR Newswire)? What company do you like? Do you find it cost effective? Do...
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Alan J. Wax
alanjwax
Mar 6, 2008 1:50 pm
I use a variety of methods. I have developed my own specialized beat lists and a It track down other,depending on the subject, through Cision derectories and...
14
Federman, Flo
flofederman
Mar 6, 2008 2:15 pm
We are new to online social networking, but our people have been using some sites, particularly Linked In, with more regularity. I'm interested in the next...
16
theresa_oakes
Mar 6, 2008 11:38 pm
My company actually uses several of these companies. We work with Burrelle's Luce to monitor our coverage in the media and provide us with the clips we need...
18
Mary
profroslyn
Mar 12, 2008 1:21 am
Hi, wanted to know how you're dealing with Burrelle's recent notice about copyright issues. We've used the service in much the same way as you - we produce...
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theresa_oakes
Mar 12, 2008 4:52 pm
Hi Mary, I checked with my boss and he advised that Burrelle's sent him a notice and asked how many copies of the clips he makes and he said we don't copy the...
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Michael Kornfeld
mskornfeld
Mar 19, 2008 8:19 pm
As part of its new Essential Knowledge Project, the Institute for Public Relations has posted an interesting article on Ethics and Public Relations Practice....
23
prpligroup
Mar 27, 2008 2:57 am
We all know that times are changing. But do you think the press release is really dead? Do you still distribute them? If so, are you still placing them on the...
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Loretta Schorr
loretta_writ...
Mar 27, 2008 3:16 pm
Hi to all my PRPLI colleagues. I’m going to “weigh in” with my two cents on this topic, which, I believe, is an important one. The answer to the...
25
alanjwax
Mar 27, 2008 4:48 pm
... No, it is still very much alive, albeit with new parameters. They are still important to the trades in my client's industries and for personnel...
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Loretta Schorr
loretta_writ...
Mar 27, 2008 5:12 pm
The Council of Public Relations Firms has a good article about the change in PR practices entitled, "Relating to the Public: The Evolving Role of Public...
27
prpmbd1050
Mar 28, 2008 9:38 pm
It's alive!!! Yes, the press release lives. It was an e-mailed press release that drew 7 television stations, 2 radio stations along with Newsday and several...
28
lauraaoconnell
Apr 1, 2008 1:20 pm
Hello PRPLI! With the Young Professionals Committee always looking to pair up mentors and mentees, I thought this would be a good article for everybody who is...
30
prpligroup
Apr 7, 2008 5:44 pm
April is the time of year when we all focus our efforts more intently on environmentally-friendly practices in celebration of Earth Day on April 22. We all...
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wmkrol
Apr 9, 2008 1:37 pm
I agree with Mike -- the press release isn't dead. My big media event in December, which got a decent amount of TV coverage (including CNN), as well as...
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Loretta Schorr
loretta_writ...
Apr 9, 2008 6:15 pm
Sounds like Mike and Bill got great results from their press releases/media alerts. If you are having an event, it's imperative to use a releases/media alerts...
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laurelfactor
Apr 9, 2008 8:23 pm
Bill, Would you attribute your success to the media alert then? Because that is a very different tool from the press release......
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prpligroup
Apr 22, 2008 4:22 pm
Today is Earth Day! What are you and your company doing in celebration of this day? Do you find yourself more environmentally conscience? Has your company...
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louisecassano@...
louisecassano
Apr 23, 2008 2:46 pm
Being green encompasses so many aspects of our lives about which?we're all being re-educated in recent months. Some of the basics were taught to us as...
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Alan J. Wax
alanjwax
Apr 23, 2008 7:24 pm
Green is becoming big business. Just look at this report today from retailing today: General Newsletter Special Earth Day Edition for April. 22, 2008 Top...
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theresa_oakes
Apr 28, 2008 4:11 am
I have a PC and wanted to ask what software is recommended for designing e-newsletters? Does publisher work or is an HTML editor best? Also, what's the most...
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Lee Peretz
leeperetz16
Apr 28, 2008 2:13 pm
We use a newsletter service that templates content and allows us to add in our own custom content. It's really helpful to have a structured system to measure...
40
vmzurblis
Apr 28, 2008 3:14 pm
... spam ... Hi Theresa: Last week at a BWC meeting, I met Amy Black, the marketing communications manager at Constant Contact. This program will take care of...
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wmkrol
May 14, 2008 8:58 pm
If you're sending out a press release, do you include an introduction or just send the release? Bill...
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smmgsports@...
May 14, 2008 9:14 pm
In a message dated 5/14/2008 4:58:51 PM Eastern Daylight Time, wmkrol@... writes: If you're sending out a press release, do you include an introduction ...
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Federman, Flo
flofederman
May 14, 2008 9:17 pm
Depends on whom your pitching, and how. In the old days of faxing, I would send a cover sheet. Nowadays, when I send an e-mail, I usually try to personalize...
45
wmkrol
May 15, 2008 2:08 pm
Thanks for the responses. I have a follow-up: If I use Cision (Bacon's), their system will "personalize" the blast e-mail, but I have to pay extra to have a...
