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Product management experience or industry experience?   Message List  
Reply | Forward Message #1030 of 1045 |
RE: [PSPM] Product management experience or industry experience?

Hi Greg,

 

My experience has been that when there is a downturn employers are flooded and tend to insist on having both types of experience, so right now it will be tough to switch industries.

 

During “normal” times any company that understands the value of product management (which is probably the kind of company where you want to work) will take a chance with someone outside of their market. I personally have landed several position (many years ago) where I had no experience with the market or technology whatsoever.  There is usually more than enough industry knowledge and experience in the company/PM group already and you can learn it rapidly. But to become a great PM takes time.

 

My two cents…

 

Brian

***************************************************************

Brian Lawley | CEO | www.280group.com | TWITTER.com/brianlawley

Author, Expert Product Management

***************************************************************

The Product Marketing & Product Management Experts (tm)

       Consulting - Contractors - Training - Templates

 

 

.

 

 

 

From: PSPM@yahoogroups.com [mailto:PSPM@yahoogroups.com] On Behalf Of Greg Council
Sent: Monday, June 08, 2009 12:56 PM
To: PSPM@yahoogroups.com
Subject: [PSPM] Product management experience or industry experience?

 




Hi,

I've been in product management for about 10+ years and have always wondered what prospective employers value most: prior product management experience or industry experience (i.e. for the industry the employer serves).

Obviously "both" would be the desired goal for any employer but, going over numerous postings it would appear that there might be a preference to industry experience. Am I reading it wrong?

I have always believed that a really good product manager can learn a new industry and apply their know-how over the other way around. I've seen companies try to "finesse" the role with industry experts with subpar results. Personnaly I've learned 4 new industries as a product manager and had very positive results each time.

As I'm looking to relocate to the PS area, I am interested in the group's take on this topic with regard to the area's employers.

Thanks.



Mon Jun 8, 2009 11:28 pm

brian_lawley...
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Message #1030 of 1045 |
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Hi, I've been in product management for about 10+ years and have always wondered what prospective employers value most: prior product management experience or...
Greg Council
gregdcouncil
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Jun 8, 2009
8:38 pm

Greg, I can't speak for companies in the PS area, but in every other region of the country most employers try to find candidates with both the PM and industry...
John Mansour
mansourjc
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Jun 9, 2009
3:08 am

Hi Greg, My experience has been that when there is a downturn employers are flooded and tend to insist on having both types of experience, so right now it will...
Brian Lawley
brian_lawley...
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Jun 9, 2009
3:08 am

While I personally agree with you -- good product managers can learn new industries quickly -- it's probably more important what the hiring manager thinks. ...
Jeff Lash
jefflash
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Jun 9, 2009
3:14 am

Hi Greg, I blieve it depends on the product offering - E.g. if the product offering is meant for a specific industry (say Insurance) or an industry sector (say...
Sanjay Motwani
sanju_bits
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Jun 9, 2009
8:59 pm

Greg, I agree with your assessment and the comments that it is harder to make an industry switch in a down market. One technique that has worked for me is to...
graycole
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Jun 9, 2009
8:59 pm
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