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Product management experience or industry experience?   Message List  
Reply | Forward Message #1032 of 1043 |
RE: [PSPM] Product management experience or industry experience?

Hi Greg,
 
I blieve it depends on the product offering - E.g. if the product offering is meant for a specific industry (say Insurance) or an industry sector (say Financial Services), then I woul dexpect the candidate to have some skillsets in that industry. For instance, if my offering is meant for the telecom service providers then I would expect the candidate to know business domains like Service Provisioning, Asusrance, etc. This industry experience will be over and above the base product management skills.
 
On the contrary, if the product offering is agnostic to an industry / sector and is more of a horizontal offering (e.g. Quicken, Systems Management, etc.) then the base product management skills apply. Here too, one can look for specialization....product management with expertise in technology products or manufacturing products ...and so on.

I do agree that it is not difficult for a good product manager to understand a specific industry domain pretty quickly however it will be difficult for him / her to gain desired depth unless there is prior experience or passion / affinity for that industry.

Regards
Sanjay

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On Mon, Jun 8, 2009 at 2:55 PM, Greg Council <greg@councilnet.com> wrote:


Hi,

I've been in product management for about 10+ years and have always wondered what prospective employers value most: prior product management experience or industry experience (i.e. for the industry the employer serves).

Obviously "both" would be the desired goal for any employer but, going over numerous postings it would appear that there might be a preference to industry experience. Am I reading it wrong?

I have always believed that a really good product manager can learn a new industry and apply their know-how over the other way around. I've seen companies try to "finesse" the role with industry experts with subpar results. Personnaly I've learned 4 new industries as a product manager and had very positive results each time.

As I'm looking to relocate to the PS area, I am interested in the group's take on this topic with regard to the area's employers.

Thanks.



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    Tue Jun 9, 2009 8:19 pm

    sanju_bits
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    Message #1032 of 1043 |
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    Hi, I've been in product management for about 10+ years and have always wondered what prospective employers value most: prior product management experience or...
    Greg Council
    gregdcouncil
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    Jun 8, 2009
    8:38 pm

    Greg, I can't speak for companies in the PS area, but in every other region of the country most employers try to find candidates with both the PM and industry...
    John Mansour
    mansourjc
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    Jun 9, 2009
    3:08 am

    Hi Greg, My experience has been that when there is a downturn employers are flooded and tend to insist on having both types of experience, so right now it will...
    Brian Lawley
    brian_lawley...
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    Jun 9, 2009
    3:08 am

    While I personally agree with you -- good product managers can learn new industries quickly -- it's probably more important what the hiring manager thinks. ...
    Jeff Lash
    jefflash
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    Jun 9, 2009
    3:14 am

    Hi Greg, I blieve it depends on the product offering - E.g. if the product offering is meant for a specific industry (say Insurance) or an industry sector (say...
    Sanjay Motwani
    sanju_bits
    Offline Send Email
    Jun 9, 2009
    8:59 pm

    Greg, I agree with your assessment and the comments that it is harder to make an industry switch in a down market. One technique that has worked for me is to...
    graycole
    Offline Send Email
    Jun 9, 2009
    8:59 pm
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