Hi John, Thanks for the great reply. I fully agree with you, yet allow me to play "devil's advocate" here and make some statements in order to challenge the ...
Good Afternoon, I am trying to see what general practices different companies use for translation of operational code and manuals. The Avocent products I am...
I have added a new template to the Product Manager's Toolkit (PMTK). This short template deals with writing a Corporate Mission Statement. An updated PMTK...
Consumer Electronics Show (CES), January 2004, Gerard Kleisterlee, CEO Philips NV: * “30 percent of all recently introduced home networking products sold ...
Open position for a Director of Product Marketing with at least five years technical product marketing experience in XML and integration technologies. "Our...
From the internet: Jay Abraham is the recognized King of Marketing worldwide. When he isn’t booked solid (which he usually is, you can buy an hour of his...
I have added a new template to the Product Manager's Toolkit (PMTK). Completing the set of value documents in PMTK is this template which deals with writing a...
I have added a new template to the Product Manager's Toolkit (PMTK). The "Management by Objectives" (MBO) template is one I had used extensively in the past....
Hello Gabi, I've not been a member to your group for long, but have observed the dialogues, and reviewed the PMTK and must say, "Great value!" How does one...
Those interested in learning more on product planning should take a look at a newly released and very well-written white paper from deadline software. Deadline...
Hi Ed, Thanks for the kind words. PMTK constantly gains value because of customer feedback. Templates are refined following suggestions and new templates are...
Hi all, As a new member I'd like to introduce myself properly. My name is Marcel Kardol and I'm Director of Product Management at VIA NET.WORKS, a publically...
Product management is simply an element in the overall process of product marketing. rick _____ From: Gabi [mailto:gs241@...] Sent: Friday, February...
Product marketing is about building awareness, differentiation and demand. So product management would be part of the differentiation effort by virtue of...
Oh, I put this to one side intending to reply, but was too busy finishing up the Handbook. This is from the new Product Management chapter in The Product...
... marketing? In my view, product management defines the product; product marketing takes it to market. Product managers research market needs and articulate...
Is there anyone who thinks there is no overlap and that product management and product marketing are collaborative activities, yet distinctly different ...
It is difficult to see how such a compartmentalization could be successful in the long run. All the natural processes of developing software and marketing it...
I will venture here and be utterly definitive...:-) Product management and product marketing ARE different and distinct professional disciplines because they...
+++In my opinion: * Product management's quality goal are satisfied customers. * Product marketing's is a satisfied sales force.+++ You know, this type of...
I worked in such a small software company and I functioned as both a product manager and a product marketer (although my title was product marketing manager)....
Rick- In theory I had control over my budget--although I spent more time teaching our company controller how to allocate overhead (he didn't "like" managerial ...
Well, this is quite a discussion! I disagree that product management is "simply an element of product marketing." They are intertwined disciplines, fulfilled...
Darren - I agree with your commentary, and not reading the whole thread will just throw in my two cents. I think of product management as setting the strategy...
Enter your vote today! A new poll has been created for the PSPM group: Is there a discipline overlap between product management and product marketing? o Yes o...
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