A Free-Reprint Article Written by: Hunter Waterhouse

Article Title:
Developing Original Articles: The Human Touch vs. Computer Software

See TERMS OF REPRINT to the end of the article.

Article Description:
With the increasing demand of high quality content on the web,
finding original articles and carefully stylized content is a
priority for companies to retain credibility. With today's
fierce search engine ranking competition, a steady supply of
original articles has become a necessity. Websites need to be
designed to increase traffic, and sites updated regularly with
fresh information are more likely to receive higher search engine
placement than those updated less frequently. As a result,
companies need to find sources of new and original content as
often as possible.


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735 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2009-11-12 10:00:00

Written By:     Hunter Waterhouse
Copyright:      2007-2009
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Developing Original Articles: The Human Touch vs. Computer Software
Copyright (c) 2007-2009 Hunter Waterhouse
Online Marketing for Local Businesses
http://onlinemarketinglocal.com/



With the increasing demand of high quality content on the web,
finding original articles and carefully stylized content is a
priority for companies to retain credibility.   With today's
fierce search engine ranking competition, a steady supply of
original articles has become a necessity.  Websites need to be
designed to increase traffic, and sites updated regularly with
fresh information are more likely to receive higher search engine
placement than those updated less frequently.  As a result,
companies need to find sources of new and original content as
often as possible.  The challenge is finding human writers who
can provide original articles with the right tone, voice, and
quality that the company needs, and also at the right price.

Before the emergence of computer programs that could 'create'
articles and pieces of web content, human writers were
responsible for developing all the original content for websites.
  However, with the rise of blogs and websites for independent
publishers, several applications are now available that simply
churn out content made from a computer program. While these have
the potential to create several articles on a given topic, they
do have limitations.  Semantics, sentence structure, meaning, and
even punctuation are often overlooked with these content spinners
and programs, and if they are caught by a search engine, the risk
of website blacklisting runs high.

Human writers provide reliable, authentic, and original content
on a regular basis.  By making use of natural creative processes
to develop and present an idea, they can develop a series of
original articles for any website or company.

The Value of Authentic Content and Original Articles

All website and business owners know how valuable original
content is for search engine placement, website validity, and
credibility in their industry.  Without a steady supply of
original articles, it is difficult to keep visitors returning to
the site and maintaining interest in the company.  The increasing
popularity of blogs is just one example of why 'content is
king' still rings true on the web today.  Human writers can
develop articles and unique ideas far better than any computer
software and application.  Unfortunately, many companies choose
applications that lead to poor quality content and a decrease in
their credibility.

What Content Creating Software Does

Content creation software is designed to string words and
sentences based on a topic and basic article.  These programs run
several variations of an article by substituting synonyms and
words throughout the page, and reconstructing sentences to
generate a 'new' or original article.  Today's leading content
duplication and content creation software programs include:
Article Content Spinner, Jetspinner, SiteEqualizer, ArticlePro,
and Article Output.

While these article and content spinner programs offer many
promises of 'well-written' article and original content, they
are not always accurate enough to catch duplicate sentences, and
they often have trouble even putting together sentences that make
sense.  In many cases, their processes are considered to be forms
of copyright theft, especially if the original article used as
the input was not generated by the owner.  Search engines that
can find even one sentence duplicated from an article can bar the
website from being listed on the rankings, and a single sentence
'stolen' in this way is at risk for copyright infringement.

Why Companies Need to Pursue Quality Human Writers

Google is the leading search engine on the internet, and
specifically outlines its duplicate content policy in the user
terms.  Article spinners that help generate 'original articles'
can create significant damage to a company's page ranking and
credibility online, putting them at risk for copyright
infringement and other penalties.  Submitting just a single
article to an article directory can be shared across multiple web
pages and websites, but using a content spinner to create
'fresh' content from this very same article puts all of the
content at risk.

Article marketing has become an industry in itself, but finding
high quality human writers is the most efficient, and safe,
method of generating valid clicks and increasing visitors to the
site.  Human writers can provide benefits beyond the limitations
of article content creation services.  These include completely
original article batches, clear and consistent messages, an
author's voice, powerful words and phrases that are easy to read
by all visitors, and simply and efficiently provide unique and
creative ideas in an original format.  Human writers can often
provide a fresh perspective on a topic or idea, something that
cannot be achieved with automated article writing software
packages.





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Hunter Waterhouse has been ghostwriting and building websites
since 1999. He is ready, willing, and able to put his experience
to work for Main Street Businesses that seek to generate walk-in traffic to
their stores, from the online exposure of their
business. To learn more about how Hunter can help your offline
business, visit: http://onlinemarketinglocal.com/local-services/


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http://onlinemarketinglocal.com/



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A Free-Reprint Article Written by: Paul Marshall

Article Title:
Santa Claus is Dead -- But Internet Marketing Get Rich Scams Aren't

See TERMS OF REPRINT to the end of the article.

Article Description:
Guard your wallet when Internet marketing scammers tell you
how easy online wealth is. All you need is to download their
secrets for $100s to $1,000s. Internet marketing isn't
really that hard when performed effectively, but it also
isn't as easy as the scammers try to convince you.


Additional Article Information:
===============================

828 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2009-11-10 13:00:00

Written By:     Paul Marshall
Copyright:      2009
Contact Email:  mailto:paul.marshall@...


Paul Marshall's Picture URL:
    http://strategicwebmarketing.net/images/marshall.jpg

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Santa Claus is Dead -- But Internet Marketing Get Rich Scams Aren't
Copyright (c) 2009 Paul Marshall
Strategic Web Marketing Net
http://strategicwebmarketing.net/



Yes, Santa Claus IS really dead. Sorry for the news. And you
might want to keep the kids from looking over your shoulder here
for the next few minutes. :-)

As an Internet Marketing Coach, I hear all the time from new
clients how they've wasted hundreds to thousands on Internet
get-rich-quick schemes before coming to me.

Desperation and inexperience are the breading grounds that allow
these scammers to prey.

Just this last week, one of my colleagues replied to a guy on a
forum who wanted to start earning $5,000 each month -- oh, and
within the next 30 days. And he had $80.00 to invest, a whole
eighty dollars!

I'm sure the guy is nice, but he also sounds desperate. How is
anyone going to start earning literally thousands of dollars a
month within 30 days on just an $80.00 investment?

Isn't this scenario as realistic as saying ALL the employees at
your local fast food restaurant earn $100,000 per year?

Yes, Saint Nick is gone and did I mention that The Tooth Fairly
is on life support?

Let's get real.

Are You Real about Internet Earnings and the Business Costs
Required?

Back to my big spender above who has just $80.00 to
invest...where did he get the idea he could be a successful
Internet marketer on an $80.00 investment?

My guess is he probably got that idea from some forum.

And that may bring up a good point: are you likely to get good
advice going to forums?

Me personally, I'm too busy to participate in forums. Although
to be fair, I do have successful SEO (search engine optimization)
colleagues who do. But while you could encounter a talented
person to give you -- free advice -- on a forum, my best advice
to you is you are more likely to encounter people with -- free
time.

If they have so much free time to participate in forums, how busy
are they with paid work?

And about free advice...how many people do you personally know
who work for free? How would they pay their bills?

Do YOU work for free now?

Are you going to be working for free with your online enterprise?
If you're not, then why should someone else?

If you want to earn $100,000 per year form your Internet
business, do you want your advice coming from someone offering
free advice OR only charging $20.00 per hour?

OK, You've Got Some Money to Invest in Your Internet Business,
What's Your Next Step?

Well, protect it and spend it carefully! Watch out for "blue
sky" promises of anything that sounds too good to be true.

Compared to conventional advertising and marketing, you don't
need that much money to market online. But you do need some.

You need money for a Web site and you need some for marketing,
likely PPC (pay-per-click) and SEO.

The more cash you have to invest, the less time you have to
invest. You can hire an Internet Marketing Company to perform
much of the work for you.

OR, the less money you have, the more of your time that will be
required. This can be a very good time to considering hiring an
Internet Marketing Coach, to save you money and speed up the
timetable for you to earn income.

The problem is the people with no money to invest OR with
unrealistic expectations are the ones who fall prey to the
Internet marketing scammers. Often, these are the same people who
don't have the skills to do any of the work themselves or the
desire to develop the required skills (sigh).

An Example of what To Do...and what NOT To Do

Consider another one of my clients who paid $1,000 for a
well-known Internet marketing program. My client was told all
sorts of inconsistent things, including that the course was for
people new to online marketing, which that wasn't the case.

And he was told to market something online that he didn't know
anything about or have any particular interest in.

Huh??

How does THAT make any sense?

But at that moment, that was what he wanted to hear, because it
was easy and didn't require much effort or time from him.

Here's the real deal: there are dozens, hundreds or thousands of
people and companies marketing the same or similar product or
service to yours. You have to do it BETTER.

That requires time and effort. It requires making an effort and
using one's brain.

And this is where a qualified Marketing Coach or a Search Engine
Optimization Firm can help you.

If you select well, the money you spend you will more than save
in increased profits, much faster and avoiding the potholes and
pitfalls that come with Internet marketing. Those pitfalls can be
very expensive (and time consuming).

And there are actually Internet Marketing Coaches you can begin
with for only a few hundred dollars, which could be money very
well spent. :-)




---------------------------------------------------------------------
Marketing online since 2004, Paul Marshall can help you market
on a budget. You can learn about his affordable Internet
Marketing Consulting Services (and d-i-y Coaching) on his home
page: http://strategicwebmarketing.net/ You can learn more
about Paul on his LinkedIn profile page:
http://www.linkedin.com/in/paulmarshallwebmarketing and at
Strategic Web Marketing.net.


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.....................................

*** Digital Reprint Rights ***

* If you publish this article in a website/forum/blog,
   You Must Set All URL's or Mailto Addresses in the body
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   Clean links should point to the Author's links without
   redirects having been inserted into the copy.

* You are not allowed to Change or Delete any Words or
   Links in the Article or Resource Box. Paragraph breaks
   must be retained with articles. You can change where
   the paragraph breaks fall, but you cannot eliminate all
   paragraph breaks as some have chosen to do.

* Email Distribution of this article Must be done through
   Opt-in Email Only. No Unsolicited Commercial Email.


* You Are Allowed to format the layout of the article for
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   ezine, so long as you can maintain the author's interests
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   order to build an article with software. The copyright on
   this article applies to the "WHOLE" article.


*** Author Notification ***

   We ask that you notify the author of publication of his
   or her work. Paul Marshall can be reached at:
   paul.marshall@...


*** Print Publication Reprint Rights ***

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3010 E Raintree
Stillwater, Oklahoma USA 74074


Learn more about our article distribution services by visiting:
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The content of this article is solely the property
and opinion of its author, Paul Marshall
http://strategicwebmarketing.net/



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