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Job offer: Supervisor Product manager, Renault Beijing   Message List  
Reply | Forward Message #134 of 258 |

1)      Global responsibilities

In line with the commercial policy of the region applied in China, the Supervisor Product  Manager:

¨¹      Contribute to the commercial efficiency by performing analysis and prepare recommendations in the areas of products, price and marketing actions .

¨¹      Gather information on competitors product, price, organization and sales methods.

¨¹      Carry out and manage product range in China in liaise with H/O marketing and product department .

 

Under the responsibility of the Marketing operations Manager, the Supervisor product Manager duty is:

 

Planning

¨¹      Participate in the marketing planning process: long-term and three-year plans, budget, CP monthly cycle.

¨¹      Participate in the preparation and follow-up of annual performance reports and four-month action plans. The supervisor Product Manager is to provide price, product and marketing information as input to the network performance report.

 

 

Marketing ¨CMarket

¨¹      Systematically gather information about the competition relating to products, prices, commercial¡¯s organizations and methods.

¨¹      Formulate diagnosis and recommendations allowing decision taking regarding products offer, prices, sales performance and marketing actions.

¨¹      Be in charge of monthly report .

¨¹       

Product

¨¹      Propose product range adjustments and optimizations regarding the following objectives:

¡ì         match with market requirements and constraints

¡ì         volumes and mix

¡ì         contribution

¡ì         diversity management

¨¹      Prepare both the sales launch file (in case of new models and/or versions) and the marketing & product platform in coordination with  the Marketing Manager

¨¹      Establish frequent diagnosis and measures on the models performance in the market(s)

Price

¨¹      Gather all information on the competition¡¯s sales margins, price strategies & processes; collect every element regarding the sales expenses policy

¨¹      Ensure frequent price scales or ladders updates (Brand and competition customer prices by segment ); formulate diagnostics and price recommendations to match volume target and sales contribution.

 

Volume, surveys, others

¨¹      Actively participate to the necessary benchmarking and thus take an inventory and communicate regularly on all essential information regarding the market offer.

¨¹      Take inventory and communicate the information related to regulation and legal aspects, which could have any influence on the company¡¯s activities.

¨¹      Take part to the definition of market surveys needed to understand the customers¡¯ expectations and their development..

¨¹      Assess sales operations efficiency

¨¹      Ensure linkage with the advertising standards of central marketing, monitor advertising actions relevancy in line with the country¡¯s marketing strategy .

¨¹      Assist with the preparation of Power Point presentation for network Launches, Media Launches, Dealer Council Meetings, Product Planning meetings.

 

 

Relations with other entities

His action is oriented on ¡°knowledge of the Chinese automotive market¡± and is thus in relation with:

-         Company¡¯s distribution network in China.

-         Company H/O  Asia division

 

 Candidate profile

 

     First job  accepted. Could be integrated in a end of studies internship..

¨¹      Internship  is  a must in automotive field.

¨¹      Experience  required in Marketing.

¨¹      Fluent in French and good level English

 

Proposed package

 

¨¹      To be further discussed during the interview.

 

contact: Mr. Richard Valette Richard.Valette@...



Mon Dec 10, 2007 3:52 am

liqingchen
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1) Global responsibilities In line with the commercial policy of the region applied in China, the Supervisor Product Manager: ¨¹ Contribute to the...
liqingchen
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Dec 10, 2007
3:52 am
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