Unlimited Wealth Creation through Reseller Hosting
Web hosting can be an exciting business start up for aspiring
entrepreneurs. All you have to do to set up your business is become
a hosting reseller, i.e., provide hosting facilities to website
owners. Here as a business owner, you are buying space from a big
hosting company, and redistributing the hosting space to other
website owners.
Resellers are nothing but entrepreneurs acting as middlemen,
offering you hosting services by leasing time and space from another
Web host's server rather than owning their own. Most of the times,
the quality of services offered by resellers are so good that
consumers do not even have the idea that they are dealing with
resellers who do not have servers of their own. Resellers, since
they can pick and choose their servers, are basically in a position
to provide the customers with the best of services.
Reseller hosting business can be quite a profit making venture once
you understand the figures and profit margins involved. Let us go
through them. One can buy around 1000 MB space from a major web host
at a cost of $25 per month. This 1000 MB space that you now own can
in turn be redistributed to site owners who need space for uploading
their site. Here you can give about 25 MB space for around $5 per
month. Which means your monthly income comes to around $200 when you
sell 40 hosting packages. Want more… some hosts allow you to
oversell the space and do not charge you extra unless the actual
usage of your account exceeds 1000MB. It is seen that a typical user
uses less than half of the allotted web space… which means you can
double or even triple sell your quota and make unlimited wealth.
And mind well, this income is residual income. It will keep coming
to you month after month, year after year. You do the work once… and
get paid for it over and over. All you are doing is buying space
from a major web hosting company and becoming a reseller host. Your
efforts are focused towards selling hosting space and the rest is
handled by your web host. Some of them even handle customer service
to your customers for a nominal fee… which makes it even easier for
you.
If this is not enough… you can earn additional residual incomes by
adding recruiting more resellers through you. By doing this you will
earn regular commissions on their monthly sales… isn't this smart
business.
The profit margins in the business of reseller hosting is quite good
and you can start on this exciting business venture even if you do
not have the required expertise and access to funds for setting up
the required infrastructure. Strange as it might sound, there are
also times where a reseller can also be more scalable than a typical
hosting firm. A true Web host is limited by its hardware; if a
client suddenly requires an upgrade the host is not prepared for,
the only way the host will be able to satisfy the customer is by
upgrading its hardware - expensive and time consuming for both
sides. The reseller host, however, can simply choose to locate with
a different Web host that will better suit the customer's needs.
Happy Wealth Creation !!!
Ninad Gupte,
Founder, CEO of www.linuxresellerhosting.com
Ninad Gupte is the Founder, CEO of www.linuxresellerhosting.com
He has trained as an Electronics Engineer from Mumbai University,
and has a Diploma in Advanced Computing from CDAC. He has served as
the Director – Technologies in Webmoney India Pvt. Ltd. He has
executed several turnkey B2B Web application projects like House
layouts, Maharashtra State Electricity Board and portals & sites
like McDonalds India, Air France and RPG Raychem. To take his dreams
forward of forming a technology oriented diversified company,
Interpole Solutions was formed in March 2001. The company was setup
with a strong base of skills and a deep understanding of
technologies mastered by Ninad.
He can contacted at ninad@... or at 91-22-2522
2505 and at
91-22-2524 4874.
Make Profits On Online Shopping
Time was when shopping was a painful experience, a chore to be lived
with. Cash Back schemes have now brought the fun back into shopping.
One can now shop online and purchase all that you need without even
leaving home. What's more, these online purchases also pay you back a
certain amount on your purchases. Online purchase stores are now
offering its customers up to 40% Cash Back on every purchase made.
For shoppers, who do not like to venture out for their shopping and
make all their purchases from online stores, these Cash Back rebate
programmes actually pay them back for just the pains you are taking
to go online.
Now, you may say that all this seems too good to be true, and might
be skeptical about the whole idea. But all the skepticism becomes mud
once you have the hard cash on your hands….. Yes, the Cash Back. The
Cash Back Rebate Programme works once you make a particular online
shopping site, such as ours, your gateway to make all your online
purchases. The share of the commissions which we get from our online
stores for bringing customers to them is then shared with…… who else,
but YOU.
The Cash Back Rebate Programmes on the web consist of Cash Back on
Credit Cards, Cash Back on Real Estate, Cash Back on Mortgage and
Cash Back on Juvenile Money, apart from Cash Back shopping. When you
log on to an online site offering Cash Back on Real Estate, find a
good real estate agent who can buy you a good property or sell you a
good one, and you will receive a share of the commission that is paid
to the site by the agent for finding him a customer. This same
principal operates on all the online sites which provide Cash Back
Rebate Programmes to its surfers. Cash Back Mortgages provide you
with a very useful cash injection at a very expensive time of your
life.
The unique concept of Cash Back must have become clear to you by now.
You can now prepare yourself to just sit in front of your computer
and not only make your purchases, but also get paid back for it. Cash
Back is shopping made bliss when you get all that hard cash in your
hand after all the purchases you have made.
Sites which offers Cash Back opportunities to its surfers have
quality stores like eBay, Circuit City, Hotwire, Advanta, TechDepot,
Best Buy, Target on its site. So you're purchasing from quality
stores as well as saving on cash. It's a veritable windfall for you,
so don't miss out on such opportunities which you can find plenty on
the net.
Ricky Ahuja
Chief Executive Officer and Director
Ricky Ahuja is currently the CEO of http://www.ruinit.com ,
overseeing all operations for the company. He formed the Company and
immediately tasked himself with orchestrating and building a strong
management team, innovating its Cash Back Wizard technology and
improving the user experience. Ahuja made the critical decision to
partner with Nusance Technologies, a then little known company with a
unique approach to Web programming and development. He is also
responsible for helping the relaunch of Discovery.com division of
Discovery Channel, the leading media and interactive corporation.
Ahuja also served as the VP of Marketing and Business Development for
G&B Enterprise, Inc.
He can be contacted at ricky@... and at 773-865-4325.
Please consider this article for your website or
eZine . Permission to reprint if byline stays
intact. May change title if you like. Courtesy
copy appreciated.
TITLE: Ecards as a marketing tool
AUTHOR: Dessy Oundian
WORD COUNT: 608
URL:
http://musthavemarketing.com/articlelib/articles/ecardsmarketing.htm
"Ecards as a marketing tool"
by Dessy Oundian
As any successful businessman will confirm, having a great product
or service is just the beginning. After all, in this day and age,
everything comes down to marketing. The more creative you are in
your marketing efforts, the more successful your business is. There
are many ways to promote your business without spending a fortune.
In this article I will describe one of the most powerful tools on
the Internet – ecards!
Ecards (electronic greeting cards) are a great example of efficient
marketing on the internet. You have a service open to the Internet
users. The ecards they send from your site invariably contain
promotion for your company, products or services. They are
advertising tools that are immediate, inexpensive, personalized and
although sent via email, S.P.A.M.-free.
This form of Internet marketing is extremely effective. More than
50% of the U.S. population and 85% of all Internet users visit a
greeting's site annually, according to research firm Jupiter
MediaMetrix. Why not use even a small percentage of these potential
clients to your advantage? OK, BlueMountain.com has more than 100
million unique visitors each year, but even with less numbers, the
potential is there. Remember, with each sent ecard from your site
you have at least two potential clients!
If someone utilizes the ecards service on average only twice a day,
in the period of a year the service is advertised approximately 730
times. Multiply this number by the number of registered users and
you get yourself a healthy advertising stream. Recognizing the huge
potential, in 1999 Excite@Home Corp. paid $780 million for the
purchase of BlueMountain.com. How much would you pay for that type
of advertising?
No need to answer -- you can have an ecard site for a lot less. The
concept is the same, and you can use it just as the big boys. You
can build a database of qualified prospects and use ecards to:
- Promote - promote products and services
- Brand - create company awareness among your client base
- Invite - invite people to seminars and events
- Remind - send appointment reminders
- Inform - send Client appreciation memos, Recruiting/hiring
notices, etc.
- Reference - send Birthday wishes, Holiday greetings, Thank You's,
etc.
OK, so now you know you need an ecard section on your site. What do
you need next?
Content:
Custom content: If you have a larger budget you can have an well-
known artist create custom animated ecards for you. On average, a
Flash animated ecard costs $350.
Leased content: A much cheaper way to obtain high quality content is
to use the services of a company like Cardsup Greetings
(http://www.cardsup.com). Their ecards have been used by such sites
as Yahoo Greetings, Regards.com, ecards.com, etc. For a very
reasonable price you will get:
GREAT CONTENT for your existing web site, made by some of the best
animators/cartoonists in the business.
TIMELY UPDATES -- you will receive monthly Flash ecards! Each month
you will get from 5 to 30 additional ecards at no cost.
SCREENSAVERS -- you will receive all additional animations as
screensavers too, and you will be able to sell them to your
customers.
Ecards software:
There are a lot of very good ecard programs on the Internet. I
highly recommend the following:
- MyPostCards Platinum (http://mypostcards.com/platinum/)
- ECardsPro price U$299 (http://www.ecardspro.com/)
- Greeting Card PRO price U$249 (http://www.greetingcardpro.com/)
- Greeting Cards Pro price U$249 (http://www.all-yours.net/software/)
Web Hosting:
If you do not have a web host for your site, be sure to check out
Fullservehost.com (http://www.fullservehost.com). They have plans
for ecard sites owners that come with card software.
Dessy Oundian is a the marketing Guru behind http://www.etoon.com --
one of the largest searchable cartoon databases in the world. Find T-
shirts and other custom apparel, get information about licensing our
cartoons or send e-cards.
What is an Investor Ready Business Plan
A Business Plan, as all good entrepreneurs starting out in life
should know is the foundation, or rather a springboard, towards the
establishment and growth of a new business. A business plan is an
essential tool for companies raising capital – and your business
plan needs to be Investor Ready.
What is an Investor Ready business plan?
An investor ready business plan is a document that has been
professionally prepared to meet the needs of both Venture
Capitalists and Angel investors. In your Business Plan, you should
be able to see your own project through the investor's eye. Your
plan must be able to answer the concerns of an investor.
The investors, both VCs and angels, are risking their hard earned
capital by investing in your venture in the hope of long term
returns that are worth many times their original investment. An
Investor Ready Business Plan demonstrates to investors that you are
an expert in your industry and that you have a clear mission. An
entrepreneur addresses these needs by prepareing a comprehensive and
detailed view of their business objectives and goals. Some important
sections that address different concerns of the investors are
below:
Management
Investors invest in management - not just ideas. It is very
important that you express your knowledge, passion and dedication to
your business as best as you can. The competence of your team along
with their experience levels and their commitment levels are also
factors that investors look into before making their investment
decisions.
Customers
It is important to communicate to the investors that you understand
the needs and requirements of your customers and to articulate your
marketing strategy within your business plan.
Product/Service Description
A complete description of the product or the services offered by you
should be outlined in detail. A description of the overall market
for your product or service, along with the details of your customer
base is essential. The investors need to know the reach and the kind
of customers your product / service is catering to.
Marketing Plan
One of the most important sections of your business plan is your
marketing plan. This section will outline your sustainable
competitive advantage to your investors. In a way assure them why
you will succeed where others have failed. This section is where you
include a definitive description of your customers, market size,
demographics, characteristics, growth prospects, trends and sales
potential per product / service category.
Here is where the pricing strategies are outlined and how they can
directly influence the growth potential of each product /service. It
is also important to include the future growth, market share and
trend influences.
Barriers to Entry
Along with giving the details of what your product / service is and
who your customers are, you also have to inform your investors how
you will you prevent your competitors from taking away your
customers. The barriers to entry section outlines your business
strategy to keep your competitors at bay and grow in the market.
Investors need to feel comfortable about the soundness of your
strategy before they invest in your venture.
Click here to contact us to learn more about writing an investor
ready business plan: http://www.investorbusinessplan.com/writing-
business-plan.html
For more in-depth information on Business Plans, you can visit our
site at:
http://www.investorbusinessplan.com
Howard Schwartz is a Business Plan Consultant and a partner in
investorbusinessplan.com. He is based at Stanford, Connecticut, and
has helped many young entrepreneurs start out on their business
careers by preparing a comprehensive business plan for them. He can
be contacted on info@... and at 203-494-
3344.
Article Originally Written for: January 21, 2004
Article URL:
http://cajunclarkssweetandsassy.com/fortcookinchili.htm
Article Autoresponder: fortcookinchili@...
Author Contact Email:
mailto:cajsfortnight@...
Formatted to 65 Characters per Line
Word Count: 1,015 words
Publisher:
Executive Scribe Publications
P.O. Box 398
Castor, LA 71016
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Cajun Clark's Fortnight Recipe: Cookin' Chili
January 21, 2004
by Cajun Clark
Why Chili? you ask. Da ol' mon's reasoning goes something like
this:
About now us folks in the Northern Hemisphere are experiencing
the depths of winter; fortunately the Winter Solstice was one
month ago and the days are getting longer. While our friends
in the Southern Hemisphere, "Down Under," are still in the
middle of their summer, but their days are getting shorter.
Then we have all those good valued subscribers somewhere in
between. Now that you've figured that out it's on to the
chili.
Have you ever been to a Chili Cook-off? If so you know that
there are as many ways to make chili as there are cooks! Some
use meat, others don't. Some use beans, others don't. And
when it comes to meat, that's a real eye-opener.
You'll find any thing from ground beef to elk to rattlesnake,
including just about everything in between; such as moose,
possum, raccoon, venison, chicken, turkey, goat, rabbit, 'roo,
emu, ostrich, and who knows what else.
Some cooks use onions, bell peppers, celery, tomatoes, green
chilies, tomato sauce, even cream of mushroom soup. Yep, you
read right on the soup. The Chili Con Carne recipe from Caj's
Mother calls for it.
Another thing that's really strange about chili cooks are the
seasonings they use; not necessarily what's listed here. You
name it and someone has probably used it; maybe not a second
time but at least once. Some of the more common spices are
chili powder, salt, pepper, garlic, cumin, oregano, you fill
in the blank ___.
So when it comes to Cookin' Chili, here's the bottom line, the
final ingredient--there's no one set recipe! Sure you'll find
basic recipes like the first two that follow, but when you get
to the third one you'd best get a tight grip on your wooden
spoon. Because it all came about by another of da ol' mon's
mistakes in the kitchen; fortunately this one turned out to be
an edible delight. YES! luck does help when it comes to
cookin'.
Chili Con Carne
BROWN in frying pan: 2 pounds hamburger (or ground beef).
BROWN in another pan: 1 cup diced celery and 1 good size onion.
PUT meat, celery and onion into a roaster,
ADD:
1 can tomato soup
1 can red kidney beans
1 can spaghetti and tomato sauce
1 can mushroom soup
1 teaspoon chili powder
1 tablespoon vinegar
FILL soup can with water and RINSE all tins and ADD. COOK in
slow oven 2 to 3 hours.
Chili
FRY until brown:
2 pounds hamburger
1 small can green chilies, drained
1 onion, diced
2 bell peppers, diced
ADD:
2 cans tomato sauce
1 teaspoon salt, to taste
1/2 teaspoon pepper, to taste
2 teaspoons chili powder, to taste
1/2 teaspoon garlic powder, to taste
ADD water to cover ingredients. COVER and SIMMER 1 hour. ADD
beans if desired.
Venison Chili
This all started out to be Ham Hocks and Beans, but by the
time the recipe was finished... For the full story see:
http://www.cajunclarks.com/ham_hocks.htm
Since the unmarked package pulled out of the freezer was not
ham hocks, it was time to rewrite the recipe. So, here ya go:
Pull the two-pounds of venison hamburger out of the freezer, a
couple of packages of tomatoes, another couple of onions, and
don't forget the bell peppers. It's time to make venison chili
with beans; even if you don't like beans in your chili.
Looking at the pot containing the soaking beans, then looking at
the other ingredients to be added, leads to another decision:
Get out a bigger pot, the six-quart one. No, forget the
eight-quarter or you'll be selling chili on the corner.
Finally, mission accomplished, cookware ready for filling,
here's the recipe (kinda-sorta, since it's always a personal
decision of what to use and how much to add of any ingredient):
1 pound of pinto beans, soaked overnight, drained and rinsed
2 pounds venison hamburger
4 cups tomatoes, chopped
4 cups onions, chopped
2 cups bell peppers, chopped; ADD to pot about 1/2 hour before
calling it done.
1 can green chilies, chopped and drained
Mix the above ingredients together, and bring to a slow simmer.
Add water as needed for the consistency you desire; usually
just enough to cover all the stuff you're cookin'.
NOW here's the tricky part, the seasoning. Remember, what you
add and how much depends on your personal taste. So go slow;
it's better to have too little and add, than too much and spoil
what was tasting so good.
10 tablespoons chili powder
2 tablespoons garlic, granulated
2 1/2 tablespoons oregano
2 teaspoons cumin
1 teaspoon salt
2 tablespoons crushed red pepper
Okay, that's it. Well, not quite. Simmer, covered, until beans
are tender. This could take anywhere from an hour to two- or
three-hours, depending on how high you have your heat and the
type of cooking pot you're using. Remember, the amount and
kind of seasonings you use depends on your taste. Any recipe,
including this one is only a guide, a track to run on.
Okay, there you have it. Ol' mon Caj's dissertation of Cookin'
Chili. One thing not said is that chili is a great warmer-upper,
goes great with barbecue, and garlic French bread makes a great
bowl cleaner-upper. With three "greats" it has to be a must
make for whatever reason. Enjoy, and Bon Appetit!
Please tell everyone you know that Cajun Clark's Fortnight
Recipe is published on the 7th and 21st of each month, and
if they're not a valued subscriber they should be.
http://cajunclarkcooks.com/cajsfortnightrecipe.htm
Also, Fortnight is syndicated for the convenience of webmasters
who would like it to magically appear on their web site. Send
an email to: mailto:cajsfortnight@...
Finally, the Fortnight Archives are at:
http://cajunclarkssweetandsassy.com/fortnightrecipeindex.htm
Resource Box:
-----------------------------------------------------------
(c) Copyright 2004, Cajun Clark. All rights reserved.
Email: mailto:cajsfortnight@...
Cajun Clark's Cookbooks make great gifts that keep on giving,
and when you give the print version you'll never be forgotten.
Take a look, there's something for everyone:
http://cajunclarks.com/busyolmon.htm
------------------------------------------------------------
Make Profits On Online Shopping
Time was when shopping was a painful experience, a chore to be lived
with. Cash Back schemes have now brought the fun back into shopping.
One can now shop online and purchase all that you need without even
leaving home. What's more, these online purchases also pay you back
a certain amount on your purchases. Online purchase stores are now
offering its customers up to 40% Cash Back on every purchase made.
For shoppers, who do not like to venture out for their shopping and
make all their purchases from online stores, these Cash Back rebate
programmes actually pay them back for just the pains you are taking
to go online.
Now, you may say that all this seems too good to be true, and might
be skeptical about the whole idea. But all the skepticism becomes
mud once you have the hard cash on your hands….. Yes, the Cash Back.
The Cash Back Rebate Programme works once you make a particular
online shopping site, such as ours, your gateway to make all your
online purchases. The share of the commissions which we get from our
online stores for bringing customers to them is then shared with……
who else, but YOU.
The Cash Back Rebate Programmes on the web consist of Cash Back on
Credit Cards, Cash Back on Real Estate, Cash Back on Mortgage and
Cash Back on Juvenile Money, apart from Cash Back shopping. When you
log on to an online site offering Cash Back on Real Estate, find a
good real estate agent who can buy you a good property or sell you a
good one, and you will receive a share of the commission that is
paid to the site by the agent for finding him a customer. This same
principal operates on all the online sites which provide Cash Back
Rebate Programmes to its surfers. Cash Back Mortgages provide you
with a very useful cash injection at a very expensive time of your
life.
The unique concept of Cash Back must have become clear to you by
now. You can now prepare yourself to just sit in front of your
computer and not only make your purchases, but also get paid back
for it. Cash Back is shopping made bliss when you get all that hard
cash in your hand after all the purchases you have made.
Sites which offers Cash Back opportunities to its surfers have
quality stores like eBay, Circuit City, Hotwire, Advanta, TechDepot,
Best Buy, Target on its site. So you're purchasing from quality
stores as well as saving on cash. It's a veritable windfall for you,
so don't miss out on such opportunities which you can find plenty on
the net.
Ricky Ahuja
Chief Executive Officer and Director
Ricky Ahuja is currently the CEO of RUInIt.com., overseeing all
operations for the company. He formed the Company and immediately
tasked himself with orchestrating and building a strong management
team, innovating its Cash Back Wizard technology and improving the
user experience. Ahuja made the critical decision to partner with
Nusance Technologies, a then little known company with a unique
approach to Web programming and development. He is also responsible
for helping the relaunch of Discovery.com division of Discovery
Channel, the leading media and interactive corporation. Ahuja also
served as the VP of Marketing and Business Development for G&B
Enterprise, Inc.
He can be contacted at ricky@... and at 773-865-4325.
This article may be freely republished provided the contact panel
at the end is included. A courtesy copy is appreciated.
DATA: 197 Lines Wrap at 65 Chars 1266 Words
-----------------------------------------------------------------
The Most Important Question To Ask About Your Web Site!
By Martin Gateshill - AdzInMotion - http://www.adzinmotion.com
-----------------------------------------------------------------
When you design a website how do you start ?
Do you start with the banner graphics at the top, or the order
page or maybe the sales letter ?
All of those are areas that have to be created but they're
really not the place to start.
The place to start is by answering one simple question about
your site.
>> What do I want my visitor to do before she leaves? <<
We'll call the answer to that your primary objective, the single
thing you most want a visitor to do before leaving.
Of course the answer gives rise to another equally important
question...
>> If she doesn't do that, what else would I like her to do? <<
We'll call the answer to that your secondary objective, it's
your fall back position. If you fail to convince them to take
the action that you most want them to do, this fall back action
will still serve a purpose and get you other opportunities to
achieve objective one.
The answer to these questions will define the design of your
site for you. Your site will have to be designed so that it can
react 'on the fly' and lead the visitor to objective 2 if you
fail to achieve objective 1.
REALISTIC OBJECTIVES
Let's take the case of a web site owner who's selling software
direct to the end user.
What would be the primary objective for such a site?
Often the site owner will decide that Objective 1 - the one
thing he most wants a visitor to do is to buy the software there
and then.
Great, that now defines the site for him. To meet the objective
the site has to be completely focused on that objective but, it
may turn out to be unrealistic to expect to achieve it in one
hit.
DESIGN THE SITE TO ACHIEVE THE OBJECTIVE
The sales copy has to describe a problem, lay out the solutions
and show how the product available from this very page will
solve the problem now.
The copy must be compelling, it must describe the problem that
the product solves in a way that creates detailed pictures in
the visitors mind. Pictures of the day to day effects of this
problem that the visitor would really want to solve.
The copy must then paint pictures to create thoughts and images
of life for the visitor without this problem and how much better,
easier or more profitable etc life would be if this problem
could be solved.
Then, like the 7th cavalry riding in, the copy must link the
features of the software to the benefits that go with using it
and the problem being solved.
The more powerful the links and the more positive imagery
created in the visitors mind, the more likely it becomes that
s/he will be motivated to take action to end the problem and buy
the product then and there.
The good feelings developed by the copy can be reinforced by
glowing testimonials from users who are already enjoying life
with the software and without the problem defined.
A superb close should be used that reinforces all of the good
feelings achieved so far and adds value by careful positioning
of the price to be paid against the real value of the product
and the list of wonderful exclusive bonuses on offer if the
visitor orders now.
The visitor feels so positive she reaches for her credit card,
completes the order form and buys the product.
Great! Primary objective achieved. But....
WHAT IF IT OBJECTIVE 1 FAILS?
Sometimes, even if you get all of the above correct, it's just
not enough. Your visitor may not know you, one visit may not
convince them that you are trust worthy. They not be entirely
convinced that your software will deliver all the promised
benefits or that it's worth the money. Perhaps they might be
thinking that there might be a better, cheaper, better known
solution to be had elsewhere.
For any or all of these reasons the site owners primary
objective may prove to be unrealistic and may not be achieved.
If this is the case he needs to rapidly switch the purpose of
his site to achieving his secondary objective. This can be
tricky to do but there is a simple technique that can be
employed for the purpose.
First, what sort of secondary objective might be achievable by
the site owner? We'll look at a couple of examples.
NEWSLETTER
He may have a newsletter about the subject area that his
software covers.
If so, his secondary objective may be to get the visitor to sign
up for it before leaving.
That way the site owner has opportunities to build on the
pictures painted by the site. He can use the newsletter to
reassure, prove the benefits, introduce other benefits. He can
show more testimonials and provide a stream of useful, valued
information to build a relationship of trust with the visitor.
FREE TRIAL
He may have a 'test drive' version of the software that will
allow the visitor to find out first hand what it does and how it
will benefit him to own it. If so his secondary objective might
be to get the visitor to download the 'test drive' and then
supply him by email with how to's, tutorials and other useful
information to get the visitor using the software and
experiencing the benefits first hand.
BACK TO OBJECTIVE 1
Either of these secondary objectives provide the site owner
further opportunities to develop a relationship with the visitor
until they feel ready to buy the software.
HOW TO RE-PURPOSE THE SITE
One of the best ways is the intelligent use of Popups.
In this case the site owner only wants to go for objective 2 if
objective 1 is not achieved. He knows it hasn't been achieved if
the visitor is leaving the site without going to the order page
or does go there but doesn't buy the product.
Time for a great Popup triggered by either event.
A good, fast loading Popup inviting the visitor to sign up for
the newsletter or download the test drive works wonders. They're
about to leave, but now they see something that's so compelling,
free, zero risk, high benefit that they'd be crazy not to react
to it.
It's a simple technique that has earned a lot of money for a lot
of site owners.
Set your objectives carefully and structure your site to give
you the best chance to achieve at least one of them.
Look out for more in this series from Martin Gateshill
http://www.adzinmotion.com
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ABOUT THIS ARTICLE...
This free article has been provided to you courtesy of Martin
Gateshill of AdzInMotion http://www.adzinmotion.com.
AdzInMotion produce innovative software that allows Web Site
Owners of all levels of ability to produce eye catching on site
promotional materials that do one thing very well - Increase
Sales, Click thru's and Sign ups. To see AdzInMotion in action
go to http://www.adzinmotion.com
CONTACT AND INFO
This article along may be freely republished provided this
panel is included. A courtesy copy is appreciated.
Martin can be contacted at martin@...
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