Alla (et al):

I was using snail mail successfully to businesses, but found it expensive, so
this is great news.

No, I haven't used it, but here's how I mailed effectively to businesses before
I built up a big list of emails addresses. I've taught it to many salespeople as
the "Markham Method" (me!)

1-First send a very simple post card that says only:
"Watch for the letter in the yellow envelope. It can save you up to $100 per
month, month-in and month-out."
NO RETURN ADDRESS!!!

I got my leads from infoUSA (which costs money), or from ReferenceUSA, which is
infoUSA's public branch, and can be accessed from any public library site for
free (if your library subscribes to it).

You need to know that the biggest challenge when using snail mail is
simply to get the recipient to open the darned envelope. Most businesses simply
throw away ANY mail that is not immediately recognizable. I know we do.

If you wish, and ideally have a paper cutter, you can pre-print these on the
four quarters of an 81/2 X 11" sheet of 24 or 28 pound paper. I used brightly
colored paper just to make sure that the card got noticed. When you cut the page
into 4 equal cards, they are exactly the correct acceptable size for post cards.

Step 2: two days later I sent a very brief letter in a yellow envelope.

The color is not important, but usually envelopes that are an odd color are on
sale at your local stationery store or, better, at a store that sells papergoods
wholesale. ANY odd color is fine.

A- AGAIN, NO RETURN ADDRESS, NO COMPANY NAME, NO LOGO
B- HAND-ADDRESS THE ENVELOPE, DO NOT PRE-PRINT LABELS
C- USE STAMPS, NOT A MAIL METER
D- Simply sign in colored ink, do not give out any way to contact you.

The recipient, who is already looking for "a letter in an yellow
envelope", and who sees this one without a formal appearance, assumes it might
be from someone who is not selling anything.

And, opens it!!

Be careful here NOT to attempt to sell any product or service, and be
sure to keep the content very short - no more than one paragraph of 2-3
sentences. Your "sale" is just a brief face-to-face interview - or at least a
phone call with a decision-maker.

Example:
"(Prospect name), your name came up recently as a business owner who
could benefit from an update on recent changes in receiving payment from your
customers (patients, clients).

I will call you tomorrow to arrange to get some information to you.

I charge nothing for this service. My goal is to get local businesses to network
more effectively".

This is 100% true. The name came up in a list I got from my library; I charge
nothing for an in-depth analysis of payment receipt
(credit-cards, bank-to-bank transfers, and/or remote check deposit
systems, or for payroll because all my vendors pay me from whatever
prices I negotiate. I always negotiate to save them money, and to leave a fair
commission in the deal for myself.

And I can ALWAYS save my prospects at least $50 (usually much more) per month in
costs without charging them anything.

And "networking locally" means I request referrals to other local
businesses after my prospect has become a client, then encourage them in monthly
newsletters to frequent each-others' businesses.

I eventually became my own Chamber of Commerce.

Step 3- I call to introduce myself, and to set a brief appointment.

Over time I found that I got 2.4 appointments from every 20 letters I
sent. I have no idea what the statistics are for others.

If you adopt this, please get back to me with the results you're having.

That's my story.

Tom Markham
tomm@...

*********************************************

Shulamit asked:
<< I offer psycho-spiritual workshops called soul strength seminars... How do I
reach people who are looking for more out of life and don't know I can help them
find a way to get what they want in a group setting or individual counseling. >>

The challenge with marketing unique, experiential work like this is that your
prospective clients aren't already seeking it. They are looking for ways to
improve their lives, yes, but they aren't typing "soul strength seminars" into a
search engine, nor are they asking friends, "Do you know anyone who offers soul
strength seminars?" It's very different from marketing a known quantity like tax
preparation, where people already know they want it and can ask for it by name.

In this situation, your most effective avenue to find new clients is to expose
people to the work, so that they can experience a small piece of it, and then
realize they want more. Take a few moments to read my article "How Can You Sell
It If They’ve Never Heard of It?" at
http://www.getclientsnow.net/2010/01/31/can-you-sell-it/

There are 6 different approaches described there for exposing people to your
work. Start by choosing just one of those approaches to be your focus and seek
out places where you can use that approach with people who are pre-disposed to
be attracted to what you do. For example, if you chose classes and workshops as
being your approach, seek out places where those who might want to develop
better coping skills (you named this as a key benefit of your work) are already
gathering.

Let's say you thought one group of people like that would be caregivers -- those
who are caring for others who are ill, disabled, infants, or elders. You could
approach support groups for illnesses and disabilities, networks of single
parents, nurses associations, etc. and offer to present a brief workshop to
their group.

Remember that in this case, you are using workshops as a marketing strategy, not
as a line of business. So you would offer a sample of your work to the
organization at no charge, and invite those who attend to experience the work in
more depth by participating in a paid seminar or private session.

By making use of already-existing groups to engage people in your work, you are
short-cutting the effort it takes to gather those groups together on your own,
which is a huge savings of time and money. You just need to be sure that you
pick groups where there would be a clear connection between the group's purpose
and the solution you are offering.

Best wishes for your success,
C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!â„¢ & Get Hired Now!â„¢
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Guiding entrepreneurs to make a difference

[Non-text portions of this message have been removed]

Are you stalled in your marketing and don't know what to do?
Do you start one thing, then another but quit before seeing results?
Are you ready to increase your sales and marketing success?

You're ready for the Get Clients Now! 28-Day Marketing Program!
There's still time to register, class starts next week.

Here's what you'll learn in just the first meeting:
  - what really works to market your business and what doesn't
  - what to focus on right now to start getting clients
  - where you may be stuck and what to do about it
 - how to write a marketing plan so you know exactly what to do, day in, day
out  

Class starts Tuesday, May 8, 1:00 pm Pacific Daylight Time

Location: Your telephone, call in from anywhere!
Need to miss a class? All classes are recorded for your convenience.

To find out more and to register, visit
http://www.getclientsnow.com/workshop_2.htm

Just $295 for the complete 6-week program.

About your instructor:
Donna Feldman is an experienced, certified coach,  who works with business
professionals to help them make big improvements in their lives, careers, and
businesses. A senior facilitator and business coach with Get Clients Now
University, she helps independent professionals from around the world increase
their sales and marketing success.

Here's to getting clients!

Donna

Donna Feldman, Business Coaching & Consulting
Practical Steps To Success
Get Clients Now! Senior Facilitator
http://www.thenetworkinggurus.com

Find me on Facebook: https://www.facebook.com/SocialMediaStudyHall
Connect with me on LinkedIn: http://www.linkedin.com/in/donnacfeldman

Dear GCN Reader Community,

So you've most likely read GET CLIENTS NOW!(TM) in some form or
fashion.

Maybe in small bites a chapter at time.

Perhaps you've read it cover to cover, put together your plan,
and set it into action.

There may have been a few times (or maybe more than a few times)
while reading the book and launching your own GCN program you've
said to yourself:

"I think I can teach and coach this program to other business
professionals."

If you've had even a faint thought that you could do this and
create a revenue stream for your business, then you need to check
out our free, informative, 30-minute recorded webinar with all of
the details about becoming a GET CLIENTS NOW! licensed
facilitator and how to make it a success in your own business.

Check it out here:

http://www.getclientsnow.com/facilitator-preview.htm

This 30-minute webinar gives you everything you need to become a
licensed facilitator of the GET CLIENTS NOW! program.

Here's what you'll learn in the webinar:

* Why this program is so popular with entrepreneurs and
professionals
* How to create new streams of income delivering GET CLIENTS NOW!
* The extensive list of potential clients for your programs
* The comprehensive training, resources, and support you'll
receive as a licensed facilitator
* Everything you'll find in the GET CLIENTS NOW! Facilitator's
Kit
* Your investment to become a facilitator and how to gain a quick
return
* Two free bonuses you'll get when you sign up as a new
facilitator

Ready to watch? Head over to this page right now:

http://www.getclientsnow.com/facilitator-preview.htm

The next GET CLIENTS NOW! seminar and training program starts
May 8. You'll get to participate in this complete training
program and the cost is included in your registration.

If your clients include other independent professionals,
consultants or small business owners, and you're helping them
with their marketing, why not explore this opportunity and watch
the free preview webinar now at:

http://www.getclientsnow.com/facilitator-preview.htm

Looking forward to welcoming you to the GET CLIENTS NOW! licensed
facilitator community!

Frank Traditi
Director of Training and Licensing
Get Clients Now!
mailto:frank@...

Readers, I'm excited to announce that my newest book was released this week: "50
Ways Coaches Can Change the World." If you are a life coach, business coach,
executive coach, internal coach, or from any other coaching niche, this book
will provide you with ideas, examples, and resources to make a difference.
You'll get to know your tribe -- coaches who not only believe our world needs to
change, but are working to change it right this moment. Here's what you'll find
inside:

• Fifty approaches to making a difference, as a citizen, coach, or changemaker
• Practical strategies, tools, and examples to help you get started
• Recommended books, articles, blogs, videos, organizations, and websites to
learn more
• Perspectives from 50 different changemaking coaches located around the world
• Inspiration and guidance for your world-changing desires

$1 from each copy of the book sold will be donated to the International Coach
Federation Foundation, making coaching and coach training available to those who
can’t afford it.

Discover how you can make a valuable contribution to building a better world,
starting today! Order your copy now in paperback or multiple ebook formats at
http://www.coacheschangetheworld.com.

Warmly,
C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™, Get Hired Now!™
and 50 Ways Coaches Can Change the World
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
http://www.cjhayden.com
----
Guiding entrepreneurs to make a difference

Readers, here are some new articles you might find helpful.

In the Get Clients Now! E-Letter: "From Conversation to Client in Four Simple
Steps" by C.J. Hayden

<< Our lives as professionals marketing our own services would be much easier if
clients would simply read our sales copy and decide to hire us. But in the real
world, it rarely works that way. Instead, we must have conversations with our
prospects before a sale takes place -- sometimes several conversations.

These selling conversations can seem difficult or intimidating, but they don't
have to be. Here are four simple steps to turn conversations into paying
clients. >>

Read the full article at http://www.getclientsnow.com/sales-conversation.htm

-----

In the Get Clients Now! Answer Center: "How Social Is Your Online Social
Networking?" by Donna Feldman

<< Do you conduct your online networking using the same social skills you use at
an in-person event, or do you leave those skills behind the minute you log in to
a social networking site?

No matter where you do it, networking is about building relationships. That
requires good social skills such as listening, asking questions, making
comments, and sharing information about yourself. It’s about engaging people in
a way that creates a real connection; it’s not just about communicating who you
are and what you do. >>

Read the full article at
http://www.getclientsnow.net/2012/04/17/social-networking/

-----

In the Get Clients Now! Answer Center: "Are You Sabotaging Your Own Marketing?"
by C.J. Hayden

<< Most independent professionals work hard at marketing their businesses, but
far too many don’t succeed as well as they could. Unfortunately, some of the
hardest-working self-marketers sometimes sabotage their own efforts. By making
one or more common mistakes in how you approach marketing your business, you may
be throwing away a considerable amount of precious time and hard-earned money.

Here are seven ways you may be sabotaging your own marketing, and how to get it
back on track. >>

Read the full article at
http://www.getclientsnow.net/2012/05/03/sabotaging-marketing/

-----

Enjoy!

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™ & Get Hired Now!™
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Guiding entrepreneurs to make a difference

Readers, I'll be vacationing in Spain from June 9-24. During my absence this
group will be moderated by my operations manager Angee Robertson. Please be
patient if it takes a bit longer than usual for messages to be approved for
posting.

Angee will also be filling orders and answering questions while I am away.

I'll be visiting Madrid, Seville, and Malaga. If you will also be in any of
those places during that time, please send a note to info@... . I
would love to connect with you!

Hasta luego,
C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™ & Get Hired Now!™
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Helping your mission-driven business thrive

Readers, I had a lovely vacation in Spain. Thanks for your patience in waiting
for me to catch up on your emails!

I have a number of new resources to share with you:

o Recording of this week's webinar on Coaches and Social Change - The New Wave
o New article in the GCN E-Letter: Why You Don't Market the Way You Should...
and How You Can
o New Q & A in the GCN Answer Center: How do I reach people who need my work but
don’t know it exists?

Read on for full details.

-----

Coaches and Social Change - The New Wave
Recorded webinar sponsored by the Co-Active Network

<< Guest speaker C.J. Hayden is the author of Get Clients Now! and the new book
50 Ways Coaches Can Change the World. Find inspiration for your world-changing
desires, identify new resources to help implement your changemaking goals, and
discover others who are on the same path. Find out more about this topic at
www.coacheschangetheworld.com. >>

Access the webinar at http://coactivenetwork.com/webx/.59cda0a4/

-----

Why You Don't Market the Way You Should... and How You Can

<< Are the results you're getting from your marketing not what you hoped for?
Perhaps there is something else you should be doing. I don't mean something
MORE. You are probably working hard at marketing already. I'm suggesting
something ELSE. >>

Read the full article at http://www.getclientsnow.com/way-you-should.htm

-----

How do I reach people who need my work but don’t know it exists?

<< The challenge with marketing unique, experiential work like new healing
modalities, personal growth approaches, or transformative group processes is
that your ideal prospective clients aren’t already seeking it. They are looking
for ways to improve their lives or strengthen their teams, yes, but they aren’t
typing words that match your specialized approach into a search engine, nor are
they asking friends and colleagues, “Do you know anyone who offers [your unique
process]?” This is very different from marketing an easily identifiable line of
work like massage therapy or conflict resolution, where people already know they
want it and can ask for it by name. >>

Read the full Q & A at
http://www.getclientsnow.net/2012/06/25/how-do-i-reach-people/

-----

Enjoy!

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™ & Get Hired Now!™
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Helping your mission-driven business thrive

Hello GCN Readers,

What are you doing this summer? If your marketing went on vacation and you want
to get it back on track fast, this summer could be the perfect time for you to
join a Get Clients Now! 28-Day program.

You'll get a business building program that will help you create an endless
stream of clients and referrals with a list of things to do, a calendar for
getting them done, and a method of tracking your progress, all custom designed
to your specific needs and delivered via the telephone.

Here's What Your Get When You Register:
* Two 90-minute telephone seminars where we design your marketing plan.
* Five 45-minute follow up sessions.
* A menu of over 100 marketing tools and ideas.
* Accountability, perspective and support from your coach and your team.
* Your own customized marketing plan that you can use over and over.
* CLIENTS.

What: Get Clients Now! with Donna Feldman

When: July 10 - August 14, 1:00 pm Pacific Daylight Time

Where: Your telephone, call in from anywhere!
Need to miss a class? All classes are recorded for your convenience.

Cost: Just $295 for the complete program.

What are you waiting for? It's just 28 days and you even get weekends off!

For more information about this program and to register visit
http://www.getclientsnow.com/workshop_2.htm

About your instructor:
Donna Feldman is a business coach who helps clients with marketing and social
media. She is a senior facilitator with Get Clients Now!TM University where she
helps independent professionals from around the world increase their sales and
marketing success.

Here's to getting clients!

Donna

Donna Feldman, Business Coaching & Consulting
Practical Steps To Success
Get Clients Now! Senior Facilitator
http://www.thenetworkinggurus.com

Find me on Facebook: https://www.facebook.com/SocialMediaStudyHall
Connect with me on LinkedIn: http://www.linkedin.com/in/donnacfeldman

Dear GCN Community,

One of the keys to success as an independent professional or
small business owner is having multiple streams of income. This
may come in the form of information products, books, e-books,
or online educational programs.

The Get Clients Now! licensed facilitator program provides the
perfect complement as a new revenue stream to your existing
coaching, consulting, or training services. Delivering the Get
Clients Now! program can help you find new clients and increase
your earnings.

If you're ready to take the very next step toward becoming a Get
Clients Now! licensed facilitator, then join us for the upcoming
seminar and training program starting:

July 10, 2012
1:00-2:30 PM Pacific Daylight Time
(4:00-5:30 PM Eastern Daylight Time, 9:00-10:30 PM British Summer
Time)

You'll get to participate in this complete training program and
the cost is included in your registration.

Click on this link to register now:

http://www.getclientsnow.com/group_become.htm

** SPECIAL BONUS FOR THE JULY 10 PROGRAM **

In addition to the full GET CLIENTS NOW! 28-Day Program with
Donna Feldman, your group will receive a 60-minute session with
C.J. Hayden, focused on solving your stickiest marketing
problems! This special session will take place Thursday, July 19,
1:00-2:00 PM Pacific Daylight Time (4:00-5:00 PM Eastern Daylight
Time, 9:00-10:00 PM British Summer Time).

If you're not quite ready to and need more information, take this
opportunity and watch the free preview webinar now at:

http://www.getclientsnow.com/facilitator-preview.htm

If you are ready, then sign up now to become a Get Clients Now!
licensed facilitator, join the July 10 training program and
receive the special bonus:

http://www.getclientsnow.com/group_become.htm

Looking forward to welcoming you to the GET CLIENTS NOW! licensed
facilitator community!

Frank Traditi
Director of Training and Licensing
Get Clients Now!
mailto:frank@...

This week in the GCN Answer Center:

<< The Real 5 P’s of Marketing

In 1960, E. Jerome McCarthy introduced the 4 P’s of Marketing as a way to
describe the mix of factors required to successfully market a product. McCarthy
labeled the 4 P’s as Product, Price, Place (distribution), and Promotion. The
idea was that if you could identify the right combination of these elements,
your marketing would succeed. Since then, many have proposed that there are
really 5 P’s, suggesting Positioning, Packaging, or People as additions to the
mix.

For professionals, consultants, coaches, and freelancers marketing their own
services, I don’t find that the classic 4 P’s provide much guidance in making
the right choices about marketing. Here is a different sort of 5 P’s for the
typical independent professional, who is both the product and the one marketing
it at the same time. >>

Read the full article at http://www.getclientsnow.net/

Enjoy!

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™ & Get Hired Now!™
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Helping your mission-driven business thrive

Readers and GCN Facilitators, I'm excited to announce that the Get Clients Now!
book is now available in Vietnamese! "Biến bất kì ai thành khách hàng"
(Turn Anyone into Customers) has been published by Alpha Books in Hanoi.
http://www.alphabooks.vn/a/search?t=search&id=982986

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!â„¢, Get Hired Now!â„¢
and 50 Ways Coaches Can Change the World
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Helping entrepreneurs get clients, get unstuck, and get on purpose

Hello All --

I am an organizational development consultant (strategic planning, training,
coaching and meeting facilitation services) in the DC area and am looking to
join or start a GCN! group.  I have used the program in the past and found
myself motivated and productive and would love to return to this state.  :) 
Ideally, I would like to begin next week.  Please let me know if you are
interested in starting a group or if you have a group I can join.  Looking
forward to a productive 28 days!

I can be reached at CathleenOSzebrat@....

Kind regards,

Cathleen O. Szebrat, ACC
The O'Toole Firm
Washington, D.C.
(202) 386 8185
www.theotoolefirm.com

Hi Cathleen,
Would you be looking for a group that meets locally? Or would an online group,
with connection via bridge line, skype, etc., work for you?
- Sandra

On Jul 25, 2012 12:36 PM, "Coach Sze" <cathleenoszebrat@...> wrote:

> I am an organizational development consultant (strategic planning,
> training, coaching and meeting facilitation services) in the DC area and am
> looking to join or start a GCN! group. I have used the program in the past
> and found myself motivated and productive and would love to return to this
> state. :)

Hello Cathleen
Are you looking for an online group?  I participated in an online group in the
past and looking to get involved again.
Sandra Block


[MODERATOR'S NOTE: Folks, you are welcome to post questions like the above to
Cathleen that others would also like to see the answers to. But if you are
writing just to say you would like to be part of her group, please email
Cathleen privately.]

Hi,
I am a photographer/marketer and have had success with GCN when working in a
class or group situation, in person and on the phone.
I would prefer to join a group following the 28 day program.

Barry
Barry Meriash - Photo Colorado
720-203-1135
photocolorado.info
Art of Beauty
Marketing
barry@...
Corporate & Social
Special Events
The Art of Children’s
Photography for Fundraisers

Hi Sandra -

Thanks for requesting clarification - an online group would work for me.

Cathleen O. Szebrat, ACC
The O’Toole Firm
Washington, D.C.
(202) 386 8185
www.theotoolefirm.com


________________________________
  From: Sandra Gardner <redfrau@...>
To: getclientsnow@yahoogroups.com
Sent: Wednesday, July 25, 2012 12:53 PM
Subject: Re: [getclientsnow] Seeking GCN! Group

Hi Cathleen,
Would you be looking for a group that meets locally? Or would an online group,
with connection via bridge line, skype, etc., work for you?
- Sandra

Readers, the Get Clients Now! Answer Center is now completely free. Paid
membership is no longer required to access our library of 165 articles, 54 Q &
A's, 28 tools and examples, and 20 audios. You can also subscribe so you don't
miss a single new post! Stop by today at http://www.getclientsnow.net/

The latest post is "Creating a Licensing Program."

<< Yanik Silver interviews C.J. Hayden about how to create a licensing program
based on your products and programs. C.J.'s Get Clients Now! program has been
licensed to over 700 coaches, trainers, and consultants in 18 different
countries. Here's what you’ll learn in this interview: what does licensing a
program or product really mean, what kind of programs and products are good
candidates for licensing, how to create high value for your licensees, how
licensing is different from franchising or certification, where and how to find
prospective licensees, how much to protect and control your licensed material,
and what licensing pitfalls to avoid. >>

Listen to the interview at
http://www.getclientsnow.net/2012/07/24/licensing-program/

Enjoy!

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™, Get Hired Now!™
and 50 Ways Coaches Can Change the World
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Helping entrepreneurs get clients, get unstuck, and get on purpose

Hi All,
I am new to the GCN program and I would like to have a business buddy to help me
get into action and stay on track.
I have a base in London but doing business in India currently. I am into real
estate investment advisory business and seeking help from somebody who
understands this Industry.  Any volunteers?
Regards
Girish Grover

[Non-text portions of this message have been removed]

Hello,

Me: Hardworking, integrity, awareness, respectful, honest, punctual, polite,
constructive, driven, responsible, accountable. Starting an online/offline
graphic design company (just me) in the San Francisco bay area, Redwood City.
Studied undergraduate at the U. of Maryland. Also studied animation at the
Vancouver Film School.

Buddy: see above :)

If interested please reply to jpowell@... off-list. I don't have a
preference in how we communicate...in person or teleconference. I plan on
starting the program around August 29th, 2012.

Best,
Jackson.

Readers, if you missed it last week, here's this month's Get Clients Now!
E-Letter article:

<< Don't Give Up Before the Miracle

"It's just not working," my client said dejectedly. "I've been doing exactly
what the experts say -- networking, building referrals, following up, but I
still have only a handful of clients. I'm thinking about giving up and getting a
job."

"How long have you been doing this?" I asked her. "How long have you been
following this approach in the way you are now?"

She considered. "Two months, I think, since I really started marketing this way.
Before that, I was mostly running ads and trying to get website traffic."

"Do you think that's long enough?" >>

Read the full article at http://www.getclientsnow.com/dont-give-up.shtml

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™, Get Hired Now!™
and 50 Ways Coaches Can Change the World
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
http://www.cjhayden.com
----
Helping entrepreneurs get clients, get unstuck, and get on purpose

Dear GCN Reader Community,

Let me start off by introducing myself...  I'm Donna Feldman, a
GET CLIENTS NOW!(TM) Senior Facilitator since 2008 and
the new Director of Licensing and Training for the GET
CLIENTS NOW! licensed facilitator program, taking over for
Frank Traditi.

As someone who is familiar with the GET CLIENTS NOW!
program you know that when it comes to developing and
implementing an easy to follow marketing plan this system
really works. Why not become a licensed facilitator so you can
teach this program to other business professionals?

Now more than ever people need help developing and
implementing a successful, sustainable marketing plan. With
our Facilitator's License you get all the materials and training
you need to deliver this powerful program to anyone who
markets or sells a service business.

If you're ready to take the next step and become a GET
CLIENTS NOW! licensed facilitator sign up for the next seminar
and training program starting:

Tuesday, September 11, 2012
1:00-2:30 PM Pacific Daylight Time
(4:00-5:30 PM Eastern Daylight Time, 9:00-10:30 PM British
Summer Time)

You'll get to participate in this complete training program and
the cost is included in your registration.

Click on this link to register now:

http://www.getclientsnow.com/group_become.htm

If you're not quite ready to sign up and you need more
information, watch our free preview webinar now at:

http://www.getclientsnow.com/facilitator-preview.htm

This 30-minute webinar gives you everything you need to become
a licensed facilitator of the GET CLIENTS NOW! program.

Here's what you'll learn in the webinar:

* Why this program is so popular with entrepreneurs and
professionals
* How to create new streams of income delivering GET CLIENTS NOW!
* The extensive list of potential clients for your programs
* The comprehensive training, resources, and support you'll
receive as a licensed facilitator
* Everything you'll find in the GET CLIENTS NOW! Facilitator's
Kit
* Your investment to become a facilitator and how to gain a quick
return
* Two free bonuses you'll get when you sign up as a new
facilitator

If your clients include other independent professionals,
consultants or small business owners and you're helping
them with their marketing, this powerful sales and marketing
program will boost your success.

Ready to sign up? Click on this link to register now:

http://www.getclientsnow.com/group_become.htm

Looking forward to welcoming you to the GET CLIENTS NOW! licensed
facilitator community!

Donna Feldman
Director of Training and Licensing
Get Clients Now!
donna@...

Readers, here's the newest post in the Get Clients Now! Answer Center:

-----

Marketing Lessons from the World of Politics

<< You can’t turn on the television or open your mail in the U.S. these days
without seeing a political ad. Between the
presidential election and local initiatives on the ballot in many cities and
states, it seems that everyone is campaigning to get your vote.

The voting process actually has quite a bit in common with how people go about
hiring an independent professional. When you vote for the candidate of your
choice, you are voting to hire that person to work as your representative. Many
of the factors on which you base your decision when you vote are similar to what
your clients consider before they decide to hire you. >>

Read the full post at
http://www.getclientsnow.net/2012/08/29/lessons-from-politics/

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™, Get Hired Now!™
and 50 Ways Coaches Can Change the World
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Helping entrepreneurs get clients, get unstuck, and get on purpose

Readers, it's my 20th anniversary as a business coach, and I'm celebrating with
a special offer to entrepreneurs everywhere. Schedule a one-on-one Marketing
Makeover session with me this September, and you'll pay what I would have
charged you in 1992!

In a 90-minute one-on-one phone session, you and I can get to the heart of your
marketing challenges, discover powerful new solutions, and identify specific
steps you can take immediately. You'll leave with an improved perspective,
practical answers, and a plan for what to do next.

Only a limited number of sessions are available, and this offer has not yet been
announced to the public, so now is your chance to book the time of your choice.
Until Sept 30, 2012 (or until all the sessions are booked), sessions are
available at the 1992 price of  $149.

Reserve your session at http://www.getclientsnow.com/marketing-makeover.shtml

I'm looking forward to working with you!

-- C.J.

----
C.J. Hayden, MCC, CPCC
Author, Get Clients Now!™, Get Hired Now!™
and 50 Ways Coaches Can Change the World
Wings for Business LLC, San Francisco, CA
(415) 981-8845 or (877) 946-4722 in the U.S.
http://www.getclientsnow.com
----
Helping entrepreneurs get clients, get unstuck, and get on purpose

Hello,

I recently had a job interview (I did not apply to this company as an
independent contractor under my own, but they know I my company exists).  It
seemed to go well; I was not dismissed at anytime during the meeting and they
said they would get back to me after Labor Day.  Is there a decent amount of
time to wait, then call and enquire about the position?  Or would that not be
wise and negatively influence their decision?

Thank you

If you haven't already done so, I would write a thank you note (hand written
not email) to the person/s you interviewed with, thanking them for their
time and interest in you. I would also briefly summarize the 2 or 3 top ways
you can hit the ground running and help the organization if you were on
their team.  Avoid any mention of why you want the job, make it all about
how you can help them.


If you do this, you will really stand out from other candidates for the
position. This will get their attention.


Since "after Labor Day" can mean later this week or next month, and since
many people are on vacation last week and this week, I would wait until
you're sure they've received your note, so the beginning of next week when
everyone should be back in town, and call the person who interviewed you.
I'd ask how the interview process is going, iterate the strengths you bring
to the role, and ask about  the status of your application. If you're still
in the running, ask about next steps. If you're no longer being considered,
you'll be remembered if you know of a colleague who might be a better fit.


I've hired at least 50 people in my career so far and the few people who did
the above really stood out. Even if they weren't a good fit for the current
opening, they're remembered and at the top of my list for other positions
that open up in my organization or elsewhere.


Job searching has changed a lot in the past few years. Fit not competency is
90% these days. It's also really competitive, so you can't sit back and just
wait to be called. All of the above makes you competitive in today's market,
without in any way being pushy or inappropriate.


I hope this helps.


Kind regards,

Susan Penny Brown

You can thank them for their time. That will be a gentle reminder

Sanjeevi Rao
(925) 330-3248
www.Ptc-Group.com

On Sep 4, 2012, at 13:53, "agriform77" <agriform77@...> wrote:

<< I recently had a job interview... Is there a decent amount of time to wait,
then call and enquire about the position? Or would that not be wise and
negatively influence their decision? >>

[MODERATOR'S NOTE: This message was edited because the entire post being replied
to was appended. Please remember to edit your own messages before sending.
Either delete the previous message or include only a relevant snip. Thanks for
your help.]

Wow. I wrote my one liner without reading Susan's excellent article. Ignore my
note and follow her advice. She knows what is required

Sanjeevi Rao
(925) 330-3248
www.Ptc-Group.com

On Sep 4, 2012, at 20:33, "Susan Penny Brown" <susan.b1@...> wrote:

<< If you haven't already done so, I would write a thank you note (hand written
not email) to the person/s you interviewed with, thanking them for their time
and interest in you. >>

[MODERATOR'S NOTE: This message was edited because the entire post being replied
to was appended. Please remember to edit your own messages before sending.
Either delete the previous message or include only a relevant snip. Thanks for
your help.]

Hello,

I have my first book coming out in a couple of months. What do you guys suggest
for a specific marketing plan for a book promotion?

Also, if you are knowledgeable in that particular niche, or someone who is, I'm
looking for such a guest for my radio show at the end of September so please let
me know - that'd be great.

Thanks and enjoy the rest of the day,
Genevieve

Greetings all!  My name is Karen Boyd, I am a new business coach.  I hope it is
okay to post this question here as I am stuck on how to market the right pricing
for my programs.  I have placed some pricing on my programs based on research.
 I am also in the process of sending/receiving survey input from small business
owners.  I have a rough draft of my services offered page published for your
input at
http://www.divineresultscoaching.com/services/ .


Is there anyone willing to share how they were able to price their programs?
 Also, what are your thoughts about placing pricing on your website?

Any marketing tips would be greatly appreciated.
Thank you!
 
Karen Boyd
Business Strategist Coach
Divine Results Coaching, LLC 
St. Louis, MO 63125
Office/Fax: 855.550.1515
www.divineresultscoaching.com
karen@...