Ad revenue for The Source magazine is up almost 90% of what it was during the same time last year. Sure, XXL pulled in twice as much, and Vibe clobbered both with ten times as much ad revenue, but at least the Bible of Hip-Hop is finally pointing in the right direction.
Peep: http://www.targetmarketnews.com/storyid04070801.htm Ad revenue for The Source magazine is up almost 90% of what it was during the same time last year....
I'm missing where XXL makes twice as much as The Source. It looks like they make roughly the same amount. Maybe I'm retarded. ... during ... Bible of...
disclaimer: this is for the print publications, not their online counterparts. to get an idea of what their sites bring in, divide the offline numbers by 6-10....
oops, I was off. The Source did 1,047,690, and XXL did 1,620,820. That's almost a 65% difference. It's interesting that with all the talk of the net killing...
Hashim, you're looking at '07 numbers. I think the '08 numbers are more relevant since I think the main point of this post was to show the source's comeback...
comparing magazine ad revenue statements to the revenue of online-specific sites like AHH is like comparing apples to oranges. actually, it's like comparing...
"mainly due to the magazine decreasing more rapidly" Alex, the ad revenue for XXL, The Source, and Vibe are all pointing up compared to last year. And it's a...
the chances of your friend starting and running a profitable blog or website are many times higher than starting and running a profitable magazine. even if...
Michael, you're absolutely right about the cost of producing a magazine. However, the marginal cost of producing a magazine is offset by the margin of profit...
Hashim, I think you need to look at the bigger picture, though to put that increase in context. This is a time where urban-youth advertising spending is...
On a related note, what happens to the revenue for music mags online and off once hip-hop artists start competing for ad dollars? - Hashim On Mon, Apr 21,...