No I'm aware of all the changes but at the end of the day it's a
valuable brand that spoke to a broad audience. I'm sure Time Warner or
Viacom are pulling some money together to buy it on the cheap now.
Just seems like they could have brokered a deal to keep the brand
going.

They should have put it up on the market for sell years ago or merged
with another publication.

On Wed, Jul 1, 2009 at 1:02 PM, Hashim Warren<hashimwarren@...> wrote:
>
>
> It wasn't exactly quick. Three years ago they laid off 40% of their
> staff, a week after I was hired there. 9 months later, I was laid off,
> too.
>
> A year later they laid off more, leaving only a skeleton crew. And
> early this year they reduced the workweek by 1 day instead of making
> more layoffs.
>
> VIbe, which costs 5 million per issue to publish hasn't made money in
> years and they probably can't find a buyer right now. It's been a slow
> death.
>
> If anyone at Vibe was caught off guard about the company folding, then
> they probably are not very good at this journalism thing.
>
> I expect to see the Vibe brand on coffee table books, and maybe a VH1
> show, but never again in magazine form.
>
> ---
> Hashim Warren
>
> On Wed, Jul 1, 2009 at 11:07 AM, Mike Street<streetforce1@...> wrote:
>>
>>
>> I was surprised that they would so quickly let the Vibe brand go so
>> easily. I know no magazine or print is safe but Vibe had a descent
>> brand and it just seems like they gave up on making it pop or making
>> it new gain. I don't think we have seen the last of Vibe and if Jones
>> can get the money to buy the brand back I'm sure he will revive it
>> online.
>>
>> Who is next on the chopping block? The Source? Complex?
>>
>> I think it's time a lot of these brands take a SERIOUS look at moving
>> online for good.
>>
>>
>
>

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