Pathway To Success
Published since 2000
Volume 8, Issue No 4, 24th Jan 2008
Publisher Irena Whitfield
iwhitfield@...
http://www.thecassiopeia.com/
Subscriber Count: 138,500+


Success produces success, just as money produces money.
Diane Ackerman


With 'Pathway To Success' you are receiving only top information,
reliable and proven resources, never anything just to make
a couple of dollars at your expense. However, to make full use
of the resources, get fast ahead of your competition and have
your business and profits grow, you should read, apply and follow
the information you receive.

Don't forget to collect your Bonuses incl Insider Tips 6 and
77 Questions and Answers to Ezine Success at:
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Read the Current Issue Online at:
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s.html

Today's Issue in a zipped .pdf file
(contains Special Free Reading Bonus!):
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Reminders:
- theCassi News: Learn every information the minute it's out!
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- 1000 Questions for Couples Answered! Click here:
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- You can also read Pathway on Pathway Blog below:
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- New Additions: theCassiopeia.com recommends top Internet
items for both: your use and profit in a new Version.
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- Listen to Online Radio Regularly:
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Editorial:

Happy publishing Sunday, my precious Readers!

Many of you know Alan Tutt because you received his
excellent free course here http://selfhelp.thecassiopeia.com/

Now I want to tell you about the new book 'Choose To Believe:
a practical guide to living your dreams' Alan is preparing.
The new book should be ready to go to the printer in March
and we should have physical books in April. Alan plans to do
a pre-publication special for those who want to be the first
to receive a printed copy. This special will happen in March
as the books are printed. And I highly recommend you don't
miss this book. I will tell you the details when I receive
them from Alan.

I've just finished reading a copy of the book Alan sent me
and must say that I haven't come across a gem like this
for a long time. I would like to avoid using phrases like pure
gold, or a treasure trove of information BUT I can't because
the book is exactly this. If you really care to change your
life for the better, this book is for you.

Within its 240 pages you will find answers to not only
questions we all have about our world but also solutions
to many problems and practical advice on how to perform
miracles in your own life. Stay tuned the book IS a GEM.

Also, in Motivational Reading I'm bringing a new article
by Alan How To Work With Beliefs To Change Your Life For The
Better which shows you how to use your beliefs to produce
results. This article is a true working manual and definitely
worth several minutes of your time to read it.

Enjoy Today's articles, tips and tools and have a profitable
fortnight.... stay tuned, more goodies are on the way.


Sincerely,

Irena Whitfield
Your Publisher

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P.S.S.: You can find answers to the basic questions you may
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***************************
Publishing dates
'Pathway To Success' is published every other Sunday.
Next Issue is supposed on 9th March 2008.

***************************
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Contents

1. Today's Feature Article by Martin Sumner
2. Today's Tip On Motivational Reading by Alan Tutt
3. Today's Subscribers' Corner by Mark McCullagh
4. Today's Tip On the Opportunity worth checking
5. Today's Tip On the Book worth having
6. Today's Tip On Software worth using
7. Today's Tip On Learning
8. Today's Promotional Tip
9. Today's Useful Tip
10. Today's Special Tip


Today's Feature Article

Personal Loans And Payment Protection Insurance
Martin Sumner

Whenever you apply for finance such as a personal loan or
a credit card, you're likely to be encouraged to take out
an insurance policy to cover your repayments should you be
unable to work because of illness or redundancy. Payment
Protection Insurance, or PPI, can be useful in mitigating
the financial effects of a sudden and drastic change
in circumstances, but there has also recently been some
controversy over the way it has been sold to customers, who
in some cases were not properly advised on whether or not it
was appropriate to their circumstances.

There are several things you need to consider before taking
out a policy. The first is that, under current financial
services regulations, taking out payment protection insurance
can't normally be made a condition of being accepted for a loan.
In other words, the loan company can't force you to take out
a policy, although in many cases they will strongly recommend
it, not least because it is generally a very profitable product
to sell.

Secondly, if you do decide to take out payment cover, you
are under no obligation to take out the policy with the same
company you're obtaining finance from. You can probably get
a better deal by shopping around, and using one of the many
price comparison sites across the internet.

Although the prospect of having your repayments covered
for a while if you're unable to work may seem attractive,
before taking out a policy you should check the small print
carefully to see whether the policy covers your own individual
situation. In some of the mis-selling cases of recent years,
borrowers have made a claim on the policy only to find out
later that their circumstances at the time of their application
rendered them ineligible for the policy and so their claims
were rejected outright.

Common exclusions for PPI policies include illnesses or
conditions which predated the issuing of the policy, not being
employed on a continuous basis for at least the previous
twelve months, and being self employed, which most standard
policies don't cover. Many policies also exclude complaints
such as backache or stress, which even though they may prevent
you from working, aren't always classed as a bona fide illness
by insurers.

You should also check if you already have insurance cover
in existing policies, such as that offered by your employer
as part of your working conditions. All this should be
explained to you before you sign up, and should it not be,
you still have the legal right to a full refund during
the 14 days 'cooling off' period after taking out the insurance.

Finally, if you think that a PPI policy might be a good idea
when taking out a new loan or credit card, it's always worth
seeking the advice of a professional financial adviser, rather
than just accepting the policy presented to you by the lender.
While PPI can be of great benefit if things go wrong in your
future, if you get an inappropriate policy it might not be
worth the paper it's written on.

********************************
Martin writes for ADM Online who offer secured loans and poor
credit loans to people of a wide range of circumstances,
with no upfront broker fees or charges.
http://www.admloans.co.uk/secured-loan.html
http://www.admloans.co.uk/

********************************
Today's Motivational Reading

How To Work With Beliefs To Change Your Life For The Better
Alan Tutt

There are 2 ways to work with beliefs in order to improve our
lives.  The first of those is to work with the beliefs we
already have and use them to produce results.

The concept here is to use what we already believe in order
to produce changes. For instance, most of us believe that
flipping a switch on the wall will change the state of a light,
either on or off. We also believe that placing a key
in the ignition of a car and turning it will cause the engine
to come to life. These are beliefs that produce a result when
we comply with them.

Forgiving others in order to be 'forgiven' ourselves is a belief
that works for those who truly believe in a God that punishes
us for our mistakes. Blessing others so that we may be blessed
ourselves is another belief that works for those who truly
believe in the process. However, if you have doubts whether
this works or not, then results will not be quickly forthcoming.

And that leads us to the other method of working with beliefs,
and that is to change what we believe will produce reliable
results.

You see, the universe is set up in such a way that our beliefs
are reflected in our experiences. If we believe that others
are critical and uncaring, then our experiences will reflect
that belief and we get hurt and become lonely. If we believe
that "the economy" is tight and money is hard to come by, then
our experiences will reflect that belief and we find out what
it's like to be poor.

However, when we believe that our lives ARE blessed and that
more blessings are coming to us each and every day, then
the universe has a different image to present to us.

Think of the world around you as a movie screen, and the beliefs
you have within you comprise the film that is projected upon
that screen. As soon as your beliefs change, the image
on the screen changes to reflect the new beliefs.

But here again, knowing the cause of a problem and being able
to DO something about it are two different things. What we
need is a process that will automatically and naturally alter
the beliefs within us.

There are actually several processes that have been used over
time. One process is prayer - and this works when you believe
it does. Repeating affirmations about what we desire as being
a current reality is another process that works when you
believe in the process.

As you'll find on my content site, I found a way to use
affirmations that doesn't require that you believe in the
process, because the belief is CREATED by the process, or at
least transferred from one set of beliefs to another.

This process comes from NLP, and uses something called "pacing
and leading" statements. You start out 'affirming' things that
you already believe are true, such as "My name is _____.  I
live on planet Earth. Two plus two equals four. I am having
a hard time right now."

By pacing your current beliefs, you are gathering momentum
that will carry over into a new statement that immediately
follows. This 'pacing' affirmation picks up the belief that
you already have in the 'leading' affirmations. So one example
of using this process would be:

My name is _____. (pacing)
I live on planet Earth. (pacing)
2+2=4 (pacing)
I am having a hard time right now. (pacing)
But things are about to improve. (leading)

Four leading affirmations is a minimum, although you don't
need any more than 6 or 7.

If you think about the 'strength' of a belief as something
that can be measured on a scale, and you measure the strength
of your belief that life is about to improve for you before
you start this process, by the time you've said a few pacing
affirmations and then a single leading affirmation, and then
repeated the process a few times, you'll notice that your
level of belief in the new statement is growing a little
at a time, until you reach a point where you accept the statement
as fact.

This is where things really get interesting, because once your
inner mind accepts the new statement as fact, the universe has
a new belief to reflect back to you in your life. The net effect
is that life will begin to improve for you.

Obviously, this only touches the surface of things. We all have
thousands of different beliefs within us, and some beliefs will
counteract other beliefs.  When you think about the 'new' leading
affirmation, some thoughts will come up that will refute it. 
Take note of them, because they are showing you what you believe
on a deeper, inner level.  These will be beliefs that you'll
want to change to support your new desired experiences.

Another process that you can use that also helps to reshape
our beliefs is creative daydreaming. By spending some time
daydreaming about the life you want to live, your inner mind
becomes conditioned to the idea and will accept its possibility
more so than it did before. This is the basis for what has
been known as "creative visualization" although the visualization
itself doesn't actually change anything, it's the beliefs that
are affected that do the work after the visualization process
is finished.

You can take this process one step further and extend it out
into the world around you by 'pretending' that things are
the way you'd like them to be. As kids, we had a natural
instinct to pretend, and it does seem that this is a powerful
process that has the potential to change everything.

The bottom line is that the universe will reflect your beliefs
in the experiences you have. It's as if our beliefs act as
a magnet to 'attract' related experiences to us. Once you alter
your beliefs, your experiences will change as well.

********************************
Alan Tutt writes books and produces audio programs designed
to help you empower yourself to create the life you desire.
He also maintains a blog or you can get an excellent free
course at: http://selfhelp.thecassiopeia.com/

********************************
If you like our Ezine, please rate it at the Cumuli Ezine Finder
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********************************

Subscriber Article

7 Basic Rules for Internet Marketing
Mark McCullagh

Internet marketing strategies involve driving targeted (people
who are interested in what you have to offer) traffic to your
website, blog, or sales page.

That traffic then has to be converted into sales. This simple
formula illustrates this process:

Traffic + Conversions = Sales

Keeping this formula in your mind will help you in your internet
marketing efforts because you will realize that you not only
have to generate traffic, but also turn those visitors into
buyers.

Furthermore, here are 7 basic rules to follow when applying
this formula. These rules are relevant to all forms of marketing
but are especially important for online marketing where
inexperienced people can "burn" a lot of money quickly and
become very discouraged.

1. All marketing involves RISK.

Whether you are trying something new or "copying" a strategy
that has brought good results for others, there is still
an element of risk.

When speaking of risk, you tend to think of gambling which
makes for an appropriate analogy here.

For internet marketing, we try to reduce the risk and swing
the odds in our favour by doing keyword research, learning
skills like ad writing, article marketing, and pay per click,
and other general marketing activities such as knowing what
your target market is interested in.

2. Test small first.

Reduce your risk by testing a marketing approach on a small
scale first. If it works, then increase the scale and create
momentum.

This is how to make money!

3. Be consistent.

Successful marketers do something to propel themselves forward
everyday. That is their secret.

A good practice is to create a to-do list every night featuring
5 actions that you must complete the following day.

By doing this at night before you go to sleep, you engage your
subconscious mind and the next day you will know what you have
to do and be on target to complete these tasks.

This is a very powerful process. Try to do this, one day
at a time, until it becomes a daily habit.

4. Set a budget.

Determine what you can afford to spend on advertising
on a monthly basis. In this way you can set and manage your
expectations.

This should also prevent you from trying things you cannot
afford.

5. Diversify.

Spread your efforts as much as you can over many different
sources. This will also reduce your risk and help you to discover
what works.

Remember that if one internet marketing method that you try
does not produce results, you have not failed. This just means
that you are one step closer to finding something that DOES
work.

6. Learn how to write effective copy.

The skill that will make or break you in internet marketing
is copywriting.

It is especially important to learn how to write headlines.
There is a ton of good information online that is free regarding
headlines and copywriting. Just do a Google search.

7. Take action, test, and track.

Tracking is essential because you absolutely need to know
the results of your marketing efforts.

Once you start getting results, you can employ simple tests
to see if you can improve. Often this testing involves strategies
that are free.

One such strategy that comes to mind is split testing. You can
do this for free, and it can provide incredible returns.
Generally speaking, split testing involves making slight changes
to a landing page or adwords ad, often just the wording
of the headline, and testing it against a current version.

I have seen very simple changes DOUBLE the productivity
of an ad. It's not only amazing, but also a lot of fun! Marketing
takes work. You simply cannot get something for nothing.
Massive action creates massive results.

So take action and do not be afraid to fail. Remember to minimize
your risk.

**************************
Mark McCullagh is the author of the internet marketing
strategies that work, especially for network marketing.
http://newsuccessonline.com/about/

**************************

Today's Tip On the Opportunity Worth Checking

Unique Opportunity To Learn from Jay Conrad Levinson!
He only works 3 days a week, This is one of them...

Jay Conrad Levinson, the marketing mind responsible for the
Marlboro Man, and author of the best selling marketing book
series of all time will be answering your questions.

You can get the details to listen live at
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and also...

...when you register you'll be able to submit your questions
for the training on February 26...

I'll be listening,... Don't miss out!

Important: This is not the same-ol', same-ol' interview.
Jay rarely speaks on webcasts and it is the only one he has
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Today's Tip On the Book Worth Having

Need More Money?
Stop Paying Your Business Expenses!

Jay Conrad Levinson, the father of Guerrilla Marketing, has
created a report called

The Guerrilla Balance Sheet

which claims that businesses can turn their expenses into profit
centers.

The idea is that if you profit at everything you do you'll
never run out of cash again. Jay produced a video at
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Do you think it's possible?

The report certainly convinced me some of my biggest business
and marketing expenses can be turned into profit centers
simply and easily. In fact, some of it I was almost doing!

This provided the missing piece...

I'll be able to do a whole lot more marketing now.

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It used to cost a lot to send a message to your target market...
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Today's Tip On Software Worth Using

Like YouTube Videos?
Learn how to automatically download and watch YouTube videos
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About every hour or so new video clips are posted on YouTube.
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* Support schedule the download and conversion tasks to be
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* Built-in scheduler
You may as well schedule the download and conversion tasks
to be executed automatically, even when you are not around.
Downloading is followed by conversion to the format of your
choice and uploading videos to a mobile device (if needed).

* Optimize profile for different mobile device
Such as iPod, Zune, PSP, Creative Zen Vision, Archos,iRiver,
Pocket PC, Smart Phone... and more

* Support almost all audio & video format, such as AVI, WMV,
MP4, 3GP, 3G2, MP3, M4A...and more

Click here to get it:
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l


Today's Tip On Learning

Change Your Life Now! Get the Abundance Course...
And Live Life Without Limits...

Abundance Course guides you through the effortless process
of pulling up the menu of your mind... And... NATURALLY letting
go of any and Every Anti Program lurking in you that is putting
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Unfortunately, from the age of about 5 we habitually suppress
many feelings... and these then act as: SELF-SABOTAGE PROGRAMS.
Just like a computer with a virus. Take the virus out of the
computer and the computer works perfectly with ease. Take
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and... SHAZAAM... everything in your life will start working
out perfectly with ease.

That's why motivation stuff, positive thinking, affirmations
and traditional goal setting rarely work for most people.
In truth: Until and unless you get rid of the self-sabotaging
negativity program lurking in your mind - it doesn't matter
what "success formula" or "self-help program" you use - it
will NEVER work. Why? Because: The self-sabotage program
"eats up" all the positives and "spits them out"!

In all honesty... The Abundance Course makes every other success
or self-help program obsolete. And if you do currently use any
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Sounds simple, doesn't it? Well, it is. But, like Lester said
when I first met him: Don't believe a word I say, take it
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Today's Special Tip

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*************************
Team support is your business foundation
If you have what it takes we will
Coach you to success!
Use our turnkey marketing system
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*************************
The first and most important step toward success is the feeling
that we can succeed.
Nelson Boswell

*************************
Important: Please support Your Pathway To Success Ezine!
If you enjoy this Pathway Issue and find it useful, you can
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