Pathway To Success
Published since 2000
Volume 8, Issue No 17, 24th August 2008
Publisher Irena Whitfield
iwhitfield@...
http://www.thecassiopeia.com/
Subscriber Count: 138,500+

Rely upon your own judgment; be true to your own conscience;
follow the light that is within you; all outward lights are
so many will-o'-the-wisps. There will be those who tell you
that you are foolish; that your judgment is faulty; that your
conscience is all awry, and that the light within you is
darkness; but heed them not. If what they say is true,
the sooner you, as a searcher of wisdom, find it out the better,
and you can only make that discovery by bringing your powers
to the test. Therefore, pursue your course bravely.
James Allen


With 'Pathway To Success' you are receiving only top information,
reliable and proven resources, never anything just to make
a couple of dollars at your expense. However, to make full use
of the resources, get fast ahead of your competition and have
your business and profits grow, you should read, apply and follow
the information you receive.

Don't forget to collect your Bonuses incl Insider Tips 6 at:
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Read the Current Issue Online at:
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What's New:
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** Pathway To Success on Your iPod or MP3 Player!
This is the full No 15 issue. You can download it here:
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Note: Please let me know what you like and what you don't,
so I can make it better next time. Thank you.
iwhitfield at thecassiopeia.com

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Reminders:
** 1st Aug: Subscriber Corner Articles:
Subscriber: 3 Blogging Tips To Attract And Keep More
Customers by Laura Licata
Guest: 3 Obstacles To Home Business Success
by Herbert Davies
http://www.thecassiopeia.com/SubscriberCorner/

- 1000 Questions for Couples Answered! Click here:
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- You can also read Pathway on Pathway Blog below:
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- New Additions: theCassiopeia.com recommends top Internet
items for both: your use and profit in a new Version.
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- Listen to Online Radio Regularly:
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Editorial:

Happy publishing Sunday, my precious Readers!

In today's quickie I want to share a couple of notes on
information overload and as many of you mention in your
messages, you don't know which of 'the best packages in
the world' to pick up to really start making 'the all-over-
the-internet-promised millions online'.

I will reveal you a real secret here and free: no magic
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to perform miracles for you. It is not a hype, nor a nonsense.
I can prove this from my rich experience.

The first thing you must do is to prepare yourself mentally
for what you want to achieve. As soon as you are ready, you
will come across the right tools that will lead you where
you wish to be, and what is even more important: you will
immediately know that these are the right tools you need.

Unless your mind is able to perceive the opportunity and
convert it into your goals, you will only move in circles
without any real success.

So, if you have a feeling that somehow you cannot get on the
right track, spare 10-15 minutes, sit in a quiet place, get
a coffee, a piece of paper, pen and map your actions, thoughts,
results, make notes, find out what you really want, why, what
you need to get it, what you are willing to pay for it
(not always in money) and start from there.

The right mindset, willingness and faith in your bright
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Today's Issue is bringing helpful articles, tips and
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stay tuned Pathway is back in 14 days....


Sincerely,

Irena Whitfield
Your Publisher

P.S.: You can find answers to the basic questions you may
have related to Pathway, incl organizational items, article
and ad guidelines and submissions, communication with me,...:
http://www.thecassiopeia.com/WebLions/Pathway/QAndA.html

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***************************
Publishing dates
'Pathway To Success' is published every other Sunday.
Next Issue is supposed on 7th September 2008.

***************************
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Contents

1. Today's Feature Article by Irena Whitfield
2. Today's Tip On Motivational Reading by Peter Murphy
3. Today's Subscribers' Corner by Yaro Starak
4. Today's Tip On the Opportunity worth checking
5. Today's Tip On the Book worth reading
6. Today's Tip On Business worth starting
7. Today's Tip On Training worth getting
8. Today's Promotional Tip
9. Today's Useful Tip
10. Today's Special Tip


Today's Feature Article

Question To Answer:
How to Become a Successful Entrepreneur
Irena Whitfield

Frankly speaking, the above question is one of the most
frequent I receive though it is not the best to ask if
someone is seeking success. I would change it to:
How to become an entrepreneur? because this is exactly where
the biggest problem lies.

Most of the people who either start or think about starting
a home business or online home business are not entrepreneurs.

And I would like to stress that the most important point is
to create an entrepreneurial mind, and then you will easily
become a successful entrepreneur.

So let's start with an entrepreneur: in fact, many people
are amazed with how the entrepreneurial mind works and how
one becomes an entrepreneur. The first thing is to adopt
the fact that you must accept all the reponsibility for your
life and finance and risks related.

If you are not able to do this, then, it is better to first
cultivate your mind and then, re-consider your options.

Then, you can get further: an effective entrepreneur should
have lots of ideas all the time. You have to research if your
business idea is feasible. After gathering all the needed
information, you can decide if you will pursue the business
idea or simply file it and do it in the future. In case
you decide to pursue the idea, the next thing to focus on is
generating the capital needed.

The projects undertaken by entrepreneurs are done in a very
careful manner. Demand research is a very important aspect
to determine if a business is feasible or not. Saturated and
established markets are a big no for entrepreneurs because
their aim is to earn more money. With this kind of market,
the business that they are about to put up is suicidal because
of the extreme competition.

If you want to become a successful entrepreneur, you have
to be able to make serious life-changing decisions, take
calculated risks, develop your financial intuition, evaluate
opportunities fast, work on concepts like ROI ie return on
investment, break-even principles, compounding capital,
economy of scale, speed of business returns, and many others.

You cannot work your way to success if you do not know these
concepts. So you have to study and continue your learning.
If you can study a business related course, do so. Having
the proper educational background will help you a lot
in succeeding in the business world.

According to many expert entrepreneurs, education is not
enough. As an entrepreneur, you must have the right attitude
and qualities. Now what are these attitudes and qualities?
Firstly, you have to be hard working. You have to be willing
to work many hours of the day or night especially if you are
a beginner.

Almost eight percent of your time will be allotted for
encouraging customers or subscribers. In the case of an Internet
business, you have to attract a lot of traffic to your site
otherwise, your business will fail.

The second is to be a risk-taker. Most entrepreneurs are not
afraid to take risks. This does not mean that entrepreneurs
enter the market with their eyes closed hoping for success.
Entrepreneurs are able to calculate the measure of risk they
are willing to accept. You will need a lot of experience to
develop this skill.

Not many individuals are willing to take risks because they
are afraid to fail. But you see, an entrepreneur learns a lot
from past failures. It is all part of life and so you should
not be scared.

The third one is to be disciplined and organized. You should
also know how to deal with different kinds of people. If you
can build good relationships and win the trust of your
customers and subscribers, your business will surely succeed.

If you have these qualities, then you are on your way to
becoming a successful entrepreneur. You can choose between
online Internet business or you can start by putting up
a business in your local area. If you choose the second option,
you would have to study your local market and make sure that
there is a need for your business.

If after awhile you feel that it is time to expand, you may
do so because you will earn more profit from it. The first
option is often the most chosen at this point in time because
there are so many opportunities waiting for entrepreneurs
online and everything is much faster, easier and cheaper.
So start now by evaluating your options and making the right
choice.

********************************
Irena Whitfield is the author of best-selling publications
for entrepreneurs: Entrepreneurs' Bible, Financial IQ Guide,
7 Steps to Online Success, Success Tips... Check them here
and get your home business to professional levels:
http://money.thecassiopeia.com/

********************************
Today's Motivational Reading

How to Finish What You Start!
Peter Murphy

How do I overcome the problem of diminishing motivation? I
have started so many projects and most of them are never
finished. I start out strong, I start getting doubts about
the project, and I let it die on the vine. I seem to have
a problem taking a task or project all the way to the
finish line.

How many of us have started projects that we have not
finished? In that matter, you are not alone. Welcome to the
club. We often start projects due to some emotion of the
moment, and then, we often do not finish - for the same
reason.

Our motivation is often based on something as changing as
our emotions. If this is the case, we may be in trouble -
simply because none of us really controls our emotions. For
this reason we may need some procrastination help.

Wondering why you often experience diminishing motivation
toward a project will probably not help very many. Instead,
the object of our focus should be on what kind of
procrastination help we can get to enable us to complete
more projects.

Here are 5 tips to help you finish what you have started.

1. Evaluate Your Projects
Instead of letting the clutter, or lists, of unfinished
projects get bigger and bigger, here is something that can
be done. Write them all down - if you have not this done
already. Then determine which of the projects do not need
to be done at all - because of some circumstance or other.

By way of example, if one project on your list was to fix
your son's bike - but he has a car, now, you can probably
put that one on hold for a while.

2. Place Them In Order Of Priority

This should be easy to do. Just look at the list and see
which ones need to be tackled first. Some of them will have
a higher priority than others, or someone else (a mate)
maybe pushing a little on you to do it.

3. Determine The Next Step

As you look over your list, you will discover that some of
them may require parts, tools, or supplies that you do not
have now. Or, they may require consulting with some one
else, if it is a major job, or if you don't know how to do
it. On your piece of paper, write down the next step for
each of them. Also write down a time estimation for each.

Here is where you might be able to save some time. If, more
than one of these projects includes supplies you don't
have, put all of them on a list. When you go to that store
next, you can provide all the materials you may need for
two or three projects, and you will know that they are
ready for you to work on them.

Another time saver might be similar projects. For instance,
if one project is to fix the leaky cold water inlet line to
your kitchen sink,and another one is to fix the leaky
shower faucet, then you should probably do them at the same
time. Neither one will take a lot of time, and the tools
needed for both projects are the same.

4. Set Aside Time For These Projects

Notice the operating words here - "these projects." Unless
something comes up that really should take top priority, you
should relegate all future projects to a back burner, until
these are finished. Procrastination help begins to take
place when you stop putting off the things you have been
putting off.

Now, look at your schedule, and calendar, and select a time
when you will begin to do these things. Any excuse is
further procrastination.

5. Finish Them Before You Start New Ones

This is rather obvious, but essential. It could also be
said that you should finish one before you start another,
but this may not be so. One project may have several steps,
and the other one might be completed in a short period of
time.

These procrastination help tips will help you if you are
willing to start with number one and see it to completion.

Start small if you like and as your confidence grows build
up to bigger goals. Remember to make this a daily habit and
you will be able to keep on going even at times when you
face setbacks.

You will finally overcome procrastination.

********************************
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********************************
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********************************
Subscriber Article

10 Blog Traffic Tips
Yaro Starak

In every bloggers life comes a special day - the day they first
launch a new blog. Now unless you went out and purchased
someone else''s blog chances are your blog launched with only
one very loyal reader - you. Maybe a few days later you
received a few hits when you told your sister, father, girl
friend and best friend about your new blog but that''s about
as far you went when it comes to finding readers. Here are
the top 10 techniques new bloggers can use to find readers.

These are tips specifically for new bloggers, those people
who have next-to-no audience at the moment and want to get
the ball rolling.

It helps if you work on this list from top to bottom as each
technique builds on the previous step to help you create
momentum. Eventually once you establish enough momentum you
gain what is called "traction", which is a large enough
audience base (about 500 readers a day is good) that you no
longer have to work too hard on finding new readers. Instead
your current loyal readers do the work for you through word
of mouth.

Top 10 Tips:

10. Write at least five major "pillar" articles. A pillar
article is usually a tutorial style article aimed to teach
your audience something. Generally they are longer than 500
words and have lots of very practical tips or advice. This
article you are currently reading could be considered a pillar
article since it is very practical and a good "how-to" lesson.
This style of article has long term appeal, stays current
(it isn''t news or time dependent) and offers real value and
insight. The more pillars you have on your blog the better.

9. Write one new blog post per day minimum. Not every post
has to be a pillar, but you should work on getting those five
pillars done at the same time as you keep your blog fresh
with a daily news or short article style post. The important
thing here is to demonstrate to first time visitors that
your blog is updated all the time so they feel that if they
come back tomorrow they will likely find something new. This
causes them to bookmark your site or subscribe to your blog
feed.

You don''t have to produce one post per day all the time but
it is important you do when your blog is brand new. Once you
get traction you still need to keep the fresh content coming
but your loyal audience will be more forgiving if you slow
down to a few per week instead. The first few months are
critical so the more content you can produce at this time
the better.

8. Use a proper domain name. If you are serious about blogging
be serious about what you call your blog. In order for people
to easily spread the word about your blog you need an easily
rememberable domain name. People often talk about blogs they
like when they are speaking to friends in the real world
(that''s the offline world, you remember that place right?)
so you need to make it easy for them to spread the word and
pass on your URL. Try and get a .com if you can and focus
on small easy to remember domains rather than worry about
having the correct keywords (of course if you can get great
keywords and easy to remember then you''ve done a good job!).

7. Start commenting on other blogs. Once you have your pillar
articles and your daily fresh smaller articles your blog is
ready to be exposed to the world. One of the best ways to find
the right type of reader for your blog is to comment on other
people''s blogs. You should aim to comment on blogs focused
on a similar niche topic to yours since the readers there
will be more likely to be interested in your blog.

Most blog commenting systems allow you to have your name/title
linked to your blog when you leave a comment. This is how
people find your blog. If you are a prolific commentor and
always have something valuable to say then people will be
interested to read more of your work and hence click through
to visit your blog.

6. Trackback and link to other blogs in your blog posts.
A trackback is sort of like a blog conversation. When you
write a new article to your blog and it links or references
another blogger''s article you can do a trackback to their
entry. What this does is leave a truncated summary of your
blog post on their blog entry - it''s sort of like your blog
telling someone else''s blog that you wrote an article
mentioning them. Trackbacks often appear like comments.

This is a good technique because like leaving comments
a trackback leaves a link from another blog back to yours
for readers to follow, but it also does something very
important - it gets the attention of another blogger. The
other blogger will come and read your post eager to see what
you wrote about them. They may then become a loyal reader of
yours or at least monitor you and if you are lucky some time
down the road they may do a post linking to your blog bringing
in more new readers.

5. Encourage comments on your own blog. One of the most
powerful ways to convince someone to become a loyal reader
is to show there are other loyal readers already following
your work. If they see people commenting on your blog then
they infer that your content must be good since you have
readers so they should stick around and see what all the fuss
is about. To encourage comments you can simply pose a question
in a blog post. Be sure to always respond to comments as well
so you can keep the conversation going.

4. Submit your latest pillar article to a blog carnival.
A blog carnival is a post in a blog that summarizes a collection
of articles from many different blogs on a specific topic.
The idea is to collect some of the best content on a topic
in a given week. Often many other blogs link back to a carnival
host and as such the people that have articles featured
in the carnival enjoy a spike in new readers.

To find the right blog carnival for your blog, do a search at
http://blogcarnival.com/.

3. Submit your blog to blogtopsites.com. To be honest this
tip is not going to bring in a flood of new readers but it
is so easy to do and only takes five minutes so it is worth
the effort. Go to Blog Top Sites, find the appropriate category
for your blog and submit it. You have to copy and paste
a couple of lines of code on to your blog so you can rank and
then sit back and watch the traffic come in. You will probably
only get 1-10 incoming readers per day with this technique
but over time it can build up as you climb the rankings. It
all helps!

2. Submit your articles to EzineArticles.com. This is another
tip that doesn''t bring in hundreds of new visitors immediately
(although it can if you keep doing it) but it is worthwhile
because you simply leverage what you already have - your
pillar articles. Once a week or so take one of your pillar
articles and submit it to Ezine Articles. Your article then
becomes available to other people who can republish your
article on their website or in their newsletter.

How you benefit is through what is called your "Resource Box".
You create your own resource box which is like a signature
file where you include one to two sentences and link back
to your website (or blog in this case). Anyone who publishes
your article has to include your resource box so you get
incoming links. If someone with a large newsletter publishes
your article you can get a lot of new readers at once.

1. Write more pillar articles. Everything you do above will
help you to find blog readers however all of the techniques
I have listed only work when you have strong pillars in place.
Without them if you do everything above you may bring in readers
but they won''t stay or bother to come back. Aim for one
solid pillar article per week and by the end of the year you
will have a database of over 50 fantastic feature articles
that will work hard for you to bring in more and more readers.

********************************
This article was by Yaro Starak, a professional blogger.
He is the leader of the Blog Mastermind mentoring program
designed to teach bloggers how to earn a full time income
blogging part time. To get more information about Blog
Mastermind click this link:
http://www.thecassiopeia.com/recommends/mastermindblog.html

**************************

Today's Tip On the Opportunity Worth Checking

Closing Date: 26th Aug 2008! Be Quick!

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Today's Tip On the Book Worth Reading

Want To Make Money Blogging? Become A Successful Blogger!

You have an excellent opportunity to get a Free Video Training
and Download the Blog Profits Blueprint.

In case you can't remember, the Conversion Blogging video
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The Conversion Blogging video is also transcribed into a text
document for people who prefer to read: Just now you can get
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you can read all the details, but of course if you want
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New people are joining Blog Mastermind every day and there
are almost 400 students, which is awesome. The first of many
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If you haven't jumped on board what I consider the best blog
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Today's Tip On Training Worth Getting

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Today's Tip On Business Worth Starting

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At the moment they are in the process of uploading the
products so we should soon see how many of them we will be
able to make over and rebrand.

Check out Extreme PLR Makeover now!
http://www.thecassiopeia.com/recommends/extremeplr.html

P.S.: I guess they plan charging for it soon, so get over
there now...


Today's Useful Tip

Seeking More Free Publicity?
Join Me In This New Entrepreneur Community!

This is a new community in the beta stage, forming and
expanding very quickly. With the ever growing importance of
social networks, I would suggest you join quite fast to be
there and get the mosr exposure for yourself and your home
business.

Click here:
http://www.thecassiopeia.com/recommends/e-entrepreneur.html


Today's Special Tip

HOT: Experiencing Sleepless Nights? It's Over Now:
Get the Best Night's Sleep Ever: No Pills Required!

New Tranquil Sleep Now! is a very effective Accelerated Success
Conditioning Program that trains the user's mind to shut
down whenever they want to fall asleep. Not only that, but
it helps users stay asleep all night... and if "nature
calls" in the middle of the night, it trains you to be able
to fall back asleep FAST.

In the September issue of Consumer Reports, they reported
on a survey of 1,466 American adults done by their Consumer
Reports National Research Center in April 2008.

Results:

* 44% have trouble falling asleep, staying asleep and
wake up much too early at least 8 nights a month.

* Almost 1 in 5 took prescription or OTC medicines at
least once a week. 14% took them almost 1 out of every 3
nights. 5% took sleeping pills every night.

* 63% experienced side-effects

* 24% were dependent on medication

* 21% said that effectiveness went down after repeated use

* 38% of sleeping pill users had been taking them for more
than 2 full years.

* 25% said it took more than 30 minutes fo fall alseep
the previous night.

* 25+% awakened in the middle of the previous night and
could not go back to sleep for at least a half hour.

* 33% said they woke up much earlier than they wanted to.

* Most said they were anxious over family, money, health
or work woes.

** 24,000,000 (24 Millllllleeeeon) prescriptions written
last year in the U.S. alone!

...Just a few great reasons why Tranquil Sleep Now! is that
successful.

If you're like most people with sleep problems, your mind is
simply overloaded with tension and strain by the time your
head hits the pillow.

You lie there trying to relax, yet you play the day's events
over and over in your mind. You dwell on money problems. Kid
problems. Marriage and relationship problems. You can't shut
off your brain and get to sleep, no matter how hard you try...
and the frustration mounts up.

But imagine if you could release the weight of the world at
bedtime. Automatically, too, so you don't even give it a thought.
And without taking a single pill, either.

Well, that day is finally here...

And I don't want you to miss out.

Today, my friend Mike Brescia of Think Right Now International
has just released a remarkable new program called Tranquil
Sleep Now. He gathered together over 100 leading authors and
experts to show you breathtaking new ways to ease your stress,
calm your mind, enjoy greater success - including the one,
best way to get the blissful night's sleep you deserve, night
after night.

Go here now to find out what's going on:
- http://www.thecassiopeia.com/recommends/tranquilsleep.html

P.S.: This isn't just another self-help book or tape. You see,
Tranquil Sleep Now does what no other sleep aid in the world
can do: It corrects the root causes of your sleeplessness,
instead of just knocking you out with brain-altering substances
like drugs and herbal supplements do.

By the way, Tranquil Sleep Now is NOT hypnosis or one of those
sounds of nature tapes. Instead, it combines two proven mental
conditioning techniques in a unique audio format that has
a remarkable track record for success.

It breaks the chains of troubled sleep naturally by targeting
and transforming the self-defeating thoughts, feelings, and
beliefs that loom in your mind when you go to bed.

So if you're sick and tired of waking up feeling like you've
been through an ultimate fighting match, Tranquil Sleep Now
guarantees a full night's sleep every night.

Go here to learn what the fuss is about -- and get
access to over 100 free bonus gifts:
- http://www.thecassiopeia.com/recommends/tranquilsleep.html


*************************
The definition of insanity is doing the same thing over and
over again and expecting a different result.
Albert Einstein

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