Inside-salesperson needed to sell radio interview (PR) campaigns to authors, experts, and speakers. These people hire us to get them radio interviews so they...
Hi! We have some interest from 2-3 major tradeshows across all different industries who would like us to publicize their tradeshows. We are looking to partner...
http://www.livemarketing.com On Nov 5, 2004, at 10:28 AM, detour3 wrote: Hi! We have some interest from 2-3 major tradeshows across all different industries...
Tonight at 10 on the History Channel is a program, Submarine Disasters. I'm a featured historian on that program, and I also served as historical consultant on...
There are two new posts on Net-Gold today regarding an innovative new research service today from Google, Scholar Google. The first has a discussion of the...
Seems like the only appropriate response would be a hearty: AAAAAAAaaaOOOOOOOOOOOOOOOOOGGAAA!!! You GO Ned. Ed [Non-text portions of this message have been...
edbuice@...
Nov 19, 2004 1:35 am
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Speaking of Google - I saw this in a marketing newletter and thought some of you might want to pass it on. By incorporating competitors' names (in a safe,...
I've been marketing and promoting books (including my own) and authors since the mid-80s. Recently, I was asked to put down a few tips that might work for...
FUND RAISING PHILANTHROPY: Targeting Target For the Salvation of Salvation Thursday, November 25, 2004 Target bans Salvation Army bells Angry Seattle customer...
This weekend, the business media has been filled with often-contradictory stories about what first-day retail sales mean for retailers this holiday season -...
okay, David, what comments are you adding to this? I think if people give extra money to the Salvation Army, let say . . the money they would have spent at...
This in my mind is a very interesting example of a public relations issue in regard to which Target has made a strong and in some quarters very unpopular...
I'm putting together an unofficial tip sheet for our new interns and would love to have any of your top tips/lessons learned to offer our young pr people! :)...
Be accommodating, nonjudgemental, professional and humane to everyone, whether they freelance for the Podunk Weekly Times or are on staff at the Wall Street...
My company sends out dozens of press releases a year, but unfortunately, very little follow-up is done. We used to get hard copies of the clippings and route...
I'm in the market for exactly what you describe - whose service are you using? We use a print service that mails hard copies and an online service that pulls...
I found this really neat site at: www.arrivenet.com. They allowanyone FREE of charge to post their press releases and/or editorialson any subject.They also...
I have a new prospective client that wants to buy hourly rates instead of a retainer. What reasons would you give a client why a retainer is better for them...
I hate hourly rates. You just can't budget for them. To be honest, I tell clients who want hourly rates that it's not a good deal. For one thing, my hourly...
I totally agree. I have all my clients on retainer and none of them have a problem with it. It helps you and the client budget each month, and very true...they...
This is somewhat of a self-righteous argument. The reality is that the retainer is loaded in favour of the consultant/agency because it gives them the comfort...
Here is a resource for some Satchel Paige quotes. Satchel Paige Quotes <http://www.cmgww.com/baseball/paige/quote2.html> Some Satchel Paige Photographs ...
Well, I disagree. I give all my clients a work plan with specified deliverables, along with a bill for a monthly retainer based on estimated hours. I'm always...
Your approach combines a retainer + hours which is a reasonable compromise solution and certainly a better deal than a straight line retainer for both the...
Denis wrote ... SNIP ... Personally, I prefer a mix of retainer and non-retainer clients, but agree that from a clients point of view, they get a better deal...
... If there's anyone on this listserv who meets that description - charging a client for work that is not performed - we should chase them like illiterate...
My comment seems to have stirred up a hornets' nest but I have not noticed anyone denying that they don't enjoy the cash flow comfort of a retainer. Equally,...