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Hello! Welcome to another issue of AACESTAR Biz Ezine! :)

I'm so glad you could join us. As I sit here writing this intro, Jack
and my niece, Darlene are fixing dinner, waiting for me to come
set the table! Needless to say, my welcome/intro must be QUICK!
I appreciate all your support. Thank you so much for putting up
with me. :)

One more thing: I have noticed the amount of free safelists seems
to be shrinking. After acquiring a list of nearly 900 opt-in lists and
finding less than 200 of them to be any good anymore, it makes
me realize we truly do need more free opt-in lists. For those of
you who were with us in the very beginning, you may recall we
first started our ezine mailing list at listbot.com before moving here.
That account is still available, though it has been quiet so I thought
it might be a good idea to turn it into a free opt-in email list. If you'd
like to join a list where you may post an ad once per day, please
feel free to join us at: mailto:profitventures-subscribe@...
I look forward to seeing you there. :)

Have a wonderful week and don't forget to check the Winner's
Circle to see if you were last week's winner. :)

Warmest Regards,

Dawn Allen
AACESTAR Profitventures Business Ezine Owner/Editor
AACESTAR Ezine's ISSN# 1525-6472
http://www.profitventures.com
http://www.profitventures.com/solo-ads.html

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Note: Subscriptions to our ezine are done by request only.
Subscriber names and email addresses are not available
for sale, rent, or distribution to other lists. Even your fellow
subscribers to this ezine cannot see your info. Your name
and email address will remain confidential and will not be
given out to anyone without your permission. Should you
desire to unsubscribe, you may do so by sending your request
to: profitventures-unsubscribe@egroups.com
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In This Week's Issue:

1. Welcome/Announcements
2. Marketing/Business Article - Website Baseball - You're OUT!
3. Subscribers' Free Classifieds
4. Humor
5. The Winner's Circle - See who won last week's contest!
6. Ad Submissions Deadline & Mailing Address
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WEBSITE BASEBALL - YOU'RE OUT!
by Bob McElwain

Beethoven was a genius of the first rank. Even if you do not
care for the kind of music he created, you probably agree it is
great.

Fundamental to music is form. There are strict rules
associated with each. To break the rules, is to break the form.
The result will sound odd to the untrained ear. It will be
broken, unacceptable to listeners who understand the form.

The true genius of great musicians is the creativity they
demonstrate within the forms acceptable in their time. Beethoven
faced rules as stringent in his day as Scott Joplin faced in his.

And It's So In Baseball

"Strike three. You're out!" cries the umpire. The form and
rules which guide a baseball game are simpler to see, perhaps,
but no less fundamental to the game than those of the sonata to
Beethoven or ragtime to Joplin.

Form Also Rules The Web

The Web is as close as we can get now, to the wild, wild west
of yesteryear. It's exciting, exhilarating, and seemingly
without bounds. And many believe it to be without form or rules.
But they are quite mistaken.

I built my first website in 1992. While I was not aware of
the rules back then, they were there. And the site failed almost
before I got it finished because I did not follow them.

No, there will be no rehash of the rules just now. I will
settle for one example. The human eye can not correctly register
the image of red text on a dark blue background. It is a matter
of physiology, not opinion. So why put red text on a blue
background? While other rules may not be so soundly based, break
them at your peril.

Commonalities Exist

Reasons for building a website differ greatly. Some are
built just for the fun of it. Others are put together in hopes
of making major bucks. Most fall somewhere between these
extremes. But whatever the purpose, there are common needs among
all sites.

If you want to cheer the NFL, you want visitors to hear your
cheers, to support your efforts, and add their own. If you want
to be the web authority on goldfish, you need visitors who demand
your content and contribute to it, else your authority means
nothing. And if you want to make bucks, you need visitors who
believe in you, who buy, and who return to buy more.

What is common here is the need for visitors. The target
varies with the purpose. If you're cheering the NFL, you don't
want goldfish lovers (unless they also love NFL football). But
all need targeted traffic.

Since people are pretty much the same the world over, what
may offend or annoy one person, will likely do the same to
others. That is, red on a blue background will offend NFL fans,
goldfish enthusiasts, and potential buyers.

Beating The System

The way to win big time on the Web is to tenaciously follow
the rules. And yes, there are lots of them. They range from
those that dictate site design to others which guide a business
to success.

Speak of joy, if you wish. Or sell, sell, sell! But do so
within the constraints of the form. Whatever you present must
flow from the form. Your creativity is tested within the form,
not in violation of it.

Remember the battle for the home run record between Sammy
Sosa and Mark McGuire? It was really something, that's sure.
But as great as these men are, they were out on a call strike
three. Them's the rules.

Your website may strike out too, even if you know the rules,
and follow them. But if you don't follow them, it will never
come to bat.
_________________________________________________________

Bob McElwain
Want to build a winning site? Improve one you already
have? Fix one that's busted? Get ANSWERS. Subscribe
to "STAT News" now! mailto:join-stat@...

Web marketing and consulting since 1993
Site: <http://sitetipsandtricks.com>
Phone: 209-742-6783

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*****HUMOR/INSPIRATION*****

SWAMI BEYONDANANDA'S GUIDELINES FOR
MILLENNIAL ENLIGHTENMENT

1. Be a Fundamentalist--make sure the Fun always comes
before the Mental. Realize that life is a situation comedy
that will never be canceled. A laugh track has been
provided, and the reason why we are put in the material
world is to get more material. Have a good laughsitive twice
a day, and that will ensure regularhilarity.

2. Remember that each of us has been given a special gift,
just for entering - so you are already a winner!

3. The most powerful tool on the planet today is
Tell-A-Vision. That is where I tell a vision to you, and you
tell a vision to me. That way, if we don't like the
programming we're getting, we can simply change the channel.

4. Life is like photography. You use the negative to develop.

5. It is true. As we go through life thinking heavy
thoughts, thought particles tend to get caught between the
ears, causing a condition called truth decay. So be sure to
use mental floss twice a day. And when you're tempted to
practice tantrum yoga, remember what we teach in Swami's
Absurdiveness Training class: *Don't get even, get odd.*

6. If we want world peace, we must let go of our attachments
and truly live like nomads. That's where I no mad at you,
you no mad at me. That way, there'll surely be nomadness on
the planet. And peace begins with each of us. A little peace
here, a little peace there, pretty soon all the peaces will
fit together to make one big peace everywhere.

7. I know great earth changes have been predicted for the
future, so if you're looking to avoid earthquakes, my advice
is simple. When you find a fault, just don't dwell on it.

8. There's no need to change the world. All we have to do is
toilet train the world, and we'll never have to change it again.

9. If you're looking to find the key to the Universe, I have
some bad news and some good news. The bad news is: there is
no key to the Universe. The good news is: it has been left unlocked.

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THE WINNERS' CIRCLE:

Congratulations to last weeks contest winner, who wins
his choice of either a free 5 Line TOP FEATURED AD or a
FREE SOLO AD! Our winner was: Peter H. from @yahoo.com.
Honorable Mention goes to Fran M, who also is subscribed from yahoo.
Fran's entry was only two minutes behind Peter's! :)
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Well, that's all folks! Please be sure to get your free
THREE-LINERS to me by Monday, June 12th at noon for
inclusion into next week's ezine. Don't forget to win our
contest! Send your entries/ads to: profitventures@...

Until Next Time...