Dear Colleague:

The Softletter 2008 SaaS Survey is up at:

https://www.allegiancetech.com/app/activesurvey/takeSurvey.do?SurveyID=6JM365317\
531K2

The purpose of this survey is to track new developments in the rapidly
developing SaaS software sector and develop a complete profile of what
successful SaaS companies are doing to succeed in this dynamic market.
When complete, this study will provide the most accurate and
up-to-date snapshot of the SaaS industry available. This survey is
aimed at software developers/publishers who are currently selling SaaS
products in the commercial software marketplace (B2B, B2C, or both).

If your company is not deriving at least 50% of its revenue from sales
of SaaS systems and services, please do not take this survey.

Everyone who supplies data for this survey will receive a
complimentary copy of the summary results in the October and November
issues of Softletter. Of course, all responses will be strictly
confidential. We won't disclose or identify data about any individuals
or about participating companies. Rick Chapman, Softletter's publisher
and managing editor, will be presenting detailed analyses of the
results in his presentation at SaaS University: Marketing, Sales,
Infrastructure and Finance Conferences, 2008 in San Francisco on
October 16th. More info at
http://www.softletter.com/pages/market_and_selling_saas_agenda.shtml.
Registration information at:
http://www.acteva.com/booking.cfm?bevaID=162699

The 2008 SaaS Survey is broken into sections that cover:

---> Company profiles
---> Product functionality levels
---> SaaS pricing options
---> Firewall options
---> Customer retention and churn rates
---> SaaS product architecture and R&D
---> SaaS infrastructure
---> Privacy and security
---> Resellers and channels
---> SaaS sales management and compensation
---> SaaS marketing
---> Professional services and SaaS
---> Product management and SaaS

This is a big survey: based on your answers, you will fill out
approximately 75 to 95 questions, but we've made them as simple and
easy-to-follow as possible. We estimate that this survey will take
from 15 to 25 minutes to complete. Please note that many questions
require you to provide an answer in order to proceed through the survey.

Please be sure to provide a valid E-mail address when completing the
survey as the summary results will be sent via E-mail via electronic
versions of Softletter. We're sorry, we can't mail the survey results.

You may want to pass along information about the Softletter 2008 SaaS
Survey to a colleague in the industry who you feel should participate.

Again, the survey is up at:

https://www.allegiancetech.com/app/activesurvey/takeSurvey.do?SurveyID=6JM365317\
531K2

Many thanks for your help!

Sincerely,

Merrill R. (Rick) Chapman, Managing Editor
Softletter
34 Sugar Hill Road
Killingworth, CT 06419
860-663-0552
rickchapman@...
Softletter's SaaS University: Marketing, Selling, Infrastructure, and
Financing, San Francisco, Oct. 14/15/16