Invitation
Please join us for our monthly Taxonomy Community of Practice Call. This month's
topic is Global Taxonomy Management.

Date: Wednesday, May 6, 2009
Time: 1:00 - 2:00 Eastern Time
Cost: $50

For additional details, visit: http://earley.com/_May2009.asp.
To register, please contact Rebecca Allen at rebecca@... or call direct
425-299-5400.
You will receive dial-in instructions and slides in advance of the call.

Session Description
Managing taxonomies on a global scale presents new challenges. How are terms
localized and translated? Who has responsibility for changes and updates? How
can differences in culture and the nuances of meaning be handled from one
language and locale to another? Even subtle variations in meaning and
interpretation can have far reaching implications for your taxonomy processes.

Michael Shulha, IA & Taxonomy Consultant at Earley & Associates, will present:
Global Taxonomy Governance: Fundamentals

Successful governance is critical for the ongoing development and success of
your organization's taxonomy. In smaller organizations often times the day to
day maintenance of taxonomy can be the concern of a relatively small number of
people. In global organizations however the number of people, processes, and
systems within the scope of governance becomes exponentially larger. This
presentation will discuss some of the major challenges surrounding governance
team composition, governance procedures, service agreements, and common issues
with consuming IT systems in a global environment. Best practices and common
pitfalls will be explored, and leave you with a solid understanding of the
fundamentals of global taxonomy Governance.

Jennifer Borrell, Marketing Taxonomy & Search Analyst at Motorola, will present:
Global Taxonomy Management at Motorola

Presenting the same information to different countries in different languages on
its website is a full-time job and a full-time challenge at Motorola. A simple
change to the content for one country can negatively impact the content of other
countries. As a result, stakeholders across the globe must be kept up-to-date on
changes, have the proper understanding of taxonomy and how changes affect them,
and work to maintain a taxonomy that has the flexibility to be shared worldwide.
In addition, technical limitations of taxonomy- and content-management systems
must be balanced with business needs. The management of Motorola's global
taxonomy will be explored in-depth from the obvious translations to the
not-so-obvious SEO-optimization.

Upcoming AIIM Webinar
Search and Find: Return on Your Information
Join us for the next AIIM Webinar to hear Seth Earley and Jeannine Bartlett
speak about squeezing the most value from your existing information, and why you
should address the common business challenge of information access.
When: May 6, 2009 2:00-3:00pm ET
Cost: Free
Register:
http://www.aiim.org/resourcecenter/redirect.aspx?WT.mc_id=1769&url=www.aiim.org/\
Events/register.aspx?id=326

Our Next Appearances

UIE Virtual Seminars
May 7, 2009 1:30-3:00pm
New Ways to Think About Taxonomy: The Role of Taxonomies in Your Organization
Register now for the lowest price of $99
Use code EARLEY
Register: http://www.uie.com/events/virtual_seminars/
Free Preview:
http://www.slideshare.net/achurchill/uie-virtual-seminar-preview-new-ways-to-thi\
nk-about-taxonomies

Henry Stewart Digital Asset Management
June 1-2, 2009
Hilton, New York
$150 discount with code DAMNY150A
Conference Program:
http://www.damusers.com/events/conference-program.php?eventid=1&PHPSESSID=527547\
024c6925b280edf27d9d5085b3

Semantic Technology Conference
June 14-18, 2009
San Jose, California
Register by May 29 and save $200
Use code ST9SPKR
Conference Site: http://www.semantic-conference.com/

Sincerely,

Rebecca Allen
Taxonomy Consultant
_____________________________
EARLEY & ASSOCIATES
Cell: 425-299-5400
Email: rebecca@...
Web: www.earley.com